Episode 1: Mars, Inc.
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Episode 1: Mars, Inc.
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About this listen
Those M&Ms you're reaching for did not have a sweet beginning. We're going back to the early 1900s as we talk about Frank Mars' chocolate-coated ideas, Forrest Mars' unrelenting tenacity, and the unlikely story that is Mars, Inc. In this debut episode, we'll walk through Mars, Inc. history and uncover the most pivotal moments that made it possible for this secretive company to exist today. Grab a Snickers, as we talk deceit, nepotism, and espionage.
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Books
Chocolate Wars by Deborah Cadbury
The Emperors of Chocolate by Joel Glenn Brenner
Crisis in Candyland by Jan Pottker
Websites
Mars History
The Five Principles
Podcasts
Business Wars
Hershey vs Mars - Chocolate Town
Hershey vs Mars - Blast Off
Hershey vs Mars - A Candy-Coated Prayer
Hershey vs Mars - Mars Attacks!
Hershey vs Mars - A Chocolate Rolls Royce
Hershey vs Mars - Global Chocolate Domination
Chocolate and Sustainability
The Food That Built America
The Great Chocolatiers