Episode 1: Malice In Dallas
Failed to add items
Sorry, we are unable to add the item because your shopping cart is already at capacity.
Add to basket failed.
Please try again later
Add to Wish List failed.
Please try again later
Remove from Wish List failed.
Please try again later
Follow podcast failed
Unfollow podcast failed
Episode 1: Malice In Dallas
-
Narrated by:
-
By:
About this listen
Two CEOs step into a wrestling ring to arm wrestle. No this isn’t a joke, it’s a 1992 matchup to determine the rightful owner of a multi-million dollar marketing slogan. On this episode, listen to Matt Buckley, Southwest Airlines Retired Vice President Cargo and Charters, tell the story of what happened when Southwest left the lawyers behind and settled a legal dispute in the ring.
For more stories on Southwest Airlines’ 50 years of flying and a look behind the scenes, check out latimes.com/isthisseatopen.
No reviews yet
In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.