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Ever wondered why traditional competency models often gather dust while organisations continue struggling with talent development? The answer might lie in a more holistic approach called "blueprinting" - a framework that's transforming how forward-thinking companies like Haven approach leadership development.

This eye-opening conversation with DeanO Giles, Head of Learning and Development at Haven, and Dr Amanda Potter, CEO of Zircon, reveals how blueprints differ fundamentally from competency frameworks by encompassing values, strengths, behaviours and skills while considering both external and internal organisational challenges. For Haven, with 39 unique holiday parks and a workforce that fluctuates from 5,000 to 14,000 seasonally, this flexibility proved crucial.

What truly sets blueprints apart is their ability to avoid the pitfalls of "profile matching" - that tendency to create homogeneous workforces by demanding everyone score at least average on all competencies. Instead, Haven's blueprint recognises that different roles, parks and situations require dialling up or down specific capabilities. The results speak for themselves: personalised learning journeys, improved recruitment outcomes, and enhanced succession planning.

Perhaps most impressively, Haven has kept their blueprint alive by embedding it throughout their talent cycle, from recruitment to development and performance conversations. As DeanO notes, "It can't just be a poster on a wall" - it must be a living document informing daily leadership practices. Their journey through 14 iterations before finalising their approach demonstrates the care needed to create something truly meaningful.

Whether you're frustrated with outdated competency models or simply seeking a more nuanced approach to talent development, this episode offers practical insights into creating a framework that truly reflects your organisation's unique purpose and challenges. How might your organisation benefit from seeing leadership through a blueprint lens?

Episodes are available here https://www.thecpo.co.uk/

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To access the research white papers mentioned in this and other podcasts, please go to: https://zircon-mc.co.uk/zircon-white-papers.php

For more information about the BeTalent suite of tools and platform please contact: TheCPO@zircon-mc.co.uk