Ep. 95 Why Billboards Don't Win: The Referral Strategy That Does
Failed to add items
Sorry, we are unable to add the item because your shopping cart is already at capacity.
Add to basket failed.
Please try again later
Add to Wish List failed.
Please try again later
Remove from Wish List failed.
Please try again later
Follow podcast failed
Unfollow podcast failed
Ep. 95 Why Billboards Don't Win: The Referral Strategy That Does
-
Narrated by:
-
By:
Summary
In this episode Justin Miller interviews personal injury attorney Zack Port about running and marketing a modern PI firm. Zack explains why his practice focuses on referral relationships (doctors, chiropractors, past clients, other attorneys) rather than billboards and heavy ad spending, and how direct mail and newsletters help nurture those connections.
They also discuss building trust without face-to-face interactions, managing a remote team with daily rhythms, adopting EOS (Traction) to scale, and practical steps for handing off leadership hats as the firm grows.
adbl_web_anon_alc_button_suppression_c
No reviews yet
In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.