This week on Superhosts Down Under, Ray and Silvia sit down with Will from Mel Boutique Property, the operator behind Degraves Street Apartment — a design-led short-term rental tucked into one of Melbourne’s most iconic laneways.

Located just moments from cafés, galleries, and the city’s creative pulse, Degraves Street Apartment is a thoughtful example of how boutique hospitality can exist within a dense urban environment without losing warmth, comfort, or personality. Will shares how Mel Boutique Property approaches hosting differently, focusing on guest experience, consistency, and the details that turn a central-city stay into something memorable.

Ray, Silvia, and Will explore what it takes to run a high-performing inner-city apartment — from managing noise expectations and body corporate realities to designing spaces that photograph beautifully but still function for real guests. They discuss the balance between style and durability, why clear communication matters even more in CBD listings, and how Melbourne’s short-stay market has evolved post-pandemic.

The conversation also touches on distribution strategy, guest screening, and why boutique operators often outperform larger portfolios by staying close to the guest journey. If you’re hosting (or considering hosting) an apartment in a busy urban area, this episode offers practical insights and grounded lessons from someone doing it day in, day out.

In this episode, Will shares:

• What makes Degraves Street a unique (and challenging) location to host
• Designing city apartments that balance aesthetics with durability
• Setting expectations around noise, access, and urban living
• Why professional photography needs to reflect reality, not fantasy
• Managing guest experience in high-density buildings
• How Melbourne’s short-stay demand has shifted over the past few years
• The importance of systems, consistency, and clear communication
• When self-managing makes sense — and when it doesn’t
• Why smaller, well-run portfolios can outperform scale
  

Where to stay:

• Degraves Street Apartment — Melbourne CBD ⁠https://www.airbnb.com.au/rooms/1425769022784223775⁠
• South Yarra Property ⁠https://www.airbnb.com/slink/I2cCaaW5⁠
• North Melbourne Property ⁠https://www.airbnb.com/l/KGfcunu3⁠
• Silvia’s Property ⁠https://www.airbnb.com/slink/Kpse4K4X⁠

Connect:

Instagram: ⁠@degravesstreetapartment⁠

Email: ⁠will@melboutiqueproperty.com