Ep 2.2 - Turning Small Experiences into Lasting Impressions
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About this listen
How valuable was the last lead magnet you opted into?
For me, lead magnets have entirely run the gamut in terms of value! In this episode, I share a recent experience with a not-so-amazing lead magnet and how it highlighted the importance of nurturing even the smallest customer experiences in your business.
By the time you finish listening, you’ll learn:
Why well-executed lead magnets or low-ticket offers are so crucial for your business
The difference between a sales-driven approach to doing business and a connection-driven approach
The way to lead from a heart of service and value on all your offers
How to set people up to have an incredible journey with your business from day 1
Then, if you’re keen to learn more about customer experience and how harnessing it can change your online business, head to our website at https://scarlettandco.ca/.
To snag our freebie, Audit & Amplify Worksheet, click here.
It’s a great starting point for objectively reviewing your business’ various offer journeys and customer experience.
And if you want to dive even deeper by becoming a CX pro yourself, check out our CX Certification Program!