Ep 22: Sandy Cohen on Focus Under Pressure, “Now What?”, and Building Unshakable Confidence
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About this listen
Talent gets you in the room. Focus keeps you there.
In this episode of the Swedish Wealth Institute Podcast, Daniel Wood sits down with Sandy Cohen — a mindset development coach who has worked with elite performers, including professional athletes and Olympians.
This isn’t a sports-only conversation. Sandy breaks down what separates “almost great” from world-class in any field: business, leadership, parenting, speaking, and performance under pressure.
You’ll learn why most people confuse awareness with focus, why trying to “block out” pressure backfires, and how to use simple tools like “Now what?” to reset fast after mistakes. Sandy also shares his framework for training the controllables (belief, attitude, grit, focus, emotional control, discipline, self-awareness), plus practical ways to help young athletes build confidence without tying their identity to outcomes.
If you want a clear system to stay present, perform better, and stop spiraling after a bad moment — this episode will give you the playbook.
Inside This Episode, You’ll Learn:
• Why talent is overrated at the highest levels — and what really separates top performers
• The difference between awareness (window) and focus (mirror)
• Why your brain doesn’t hear “don’t” — and how that creates performance spirals
• The “lock in” method: 2–3 controllables that stabilize performance
• The reset phrase that stops overthinking fast: “Now what?”
• Process vs outcome: the actions that lead to results
• Controllables vs impacts vs outcomes — and how to stop mixing them up
• Confidence: the difference between convincing yourself and reminding yourself
• How to build belief using highlight-reel proof + “I am / I can / I do” language
• How parents can reduce pressure and help kids step into “compete mode”
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🎙 Guest:
Sandy Cohen
Mindset Development Coach | Speaker | Author
Works with elite athletes and high performers on focus, confidence, and performance under pressure.
Website: sandycohan.com
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