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What if the secret to massive growth isn’t grinding alone, but surrounding yourself with the right people? In the episode, Shawn Kunkler, Founder of the Homeward Associates Group out of San Francisco, sits down with Cheryl Medeiros, founder of the Inspire Her Collective, to unpack how intentional community building, authentic relationships and collaboration create opportunities that competition never could. Cheryl shares the origin story of her movement designed to connect and elevate female entrepreneurs, revealing why “peopling is hard” but absolutely necessary, and how showing up authentically by offering what you wish you had changes everything.

They dive deep into real estate negotiation tactics, why silence is one of the most powerful tools you can use, how visualization helps clients make better decisions, and why empathy and open communication build trust that lasts. From leveraging past experiences to creating systems that streamline your business, this conversation is packed with actionable strategies for agents who want to work smarter, not harder, and turn transactions into lasting relationships.

You will learn:

• How Cheryl built the Inspire Her Collective to support female entrepreneurs
• Why surrounding yourself with smarter people accelerates your growth
• The power of giving value without gatekeeping information
• How to identify and authentically connect with your ideal client
• Negotiation tactics that leverage silence visualization
• Why empathy transforms client relationship and repeat business
• Systems and teamwork strategies that reduce stress and increase efficiency
• How to manage expectations and maintain communication post-transaction
• Why collaboration beats competition in building a sustainable business
• The importance of being present and authentic in every interaction

Subscribe for more insights, share your thoughts in the comments, and connect with us for future episodes about real estate, business growth, and more.

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About the Podcast:
Realtor180 is a weekly show dedicated to connecting you to top-performing agents nationwide to learn their insider secrets for succeeding on a massive scale. Each week we discover fresh marketing ideas, business strategies, and doses of inspiration to grow your business to the next level. More importantly, we will hear firsthand from industry experts about the pitfalls to avoid making along the way.

Hit that subscribe button now, grab a notebook, and learn that one thing that will help you turn your business around 180 degrees.

Watch the full episode on: https://www.youtube.com/@realtor180/videos

Connect with Us:
Follow us on Instagram @shawn__kunkler

For inquiries and collaborations, contact us at hello@homewardassoociates.com

Your host Shawn Kunkler is a licensed Realtor® in California DRE 01991440 and the founder of the Homeward Associates at COMPASS. ...