Ep. 115 - Franchises 102 – Understanding the Risks Before You Invest in a Franchise
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About this listen
Franchises can be a great opportunity—but they can also drain your savings if you don’t know what to look for. In this episode of the Business SOS! podcast, attorney Rich Sierra continues the franchise series with the last 11 disclosures (Items 13–23) in the Franchise Disclosure Document (FDD).
You’ll learn:
✅ How trademarks, patents, and intellectual property factor into franchise rights
✅ Why Item 19 (earnings claims) is one of the most critical sections—and how to spot misleading promises
✅ The importance of reviewing outlet data (turnover rates of franchisees)
✅ What to watch for in franchise contracts, including personal guarantees and dispute resolution clauses
✅ Smart strategies to evaluate a franchise before you invest
📌 Resource: FTC Franchise Rule Compliance Guide
How to Contact Rich Sierra:
📧 Email: Rich@RichSierra.com
🌐 Website: https://www.FloridaSmallBusinessLegalCenter.com
📱 Facebook: @FSBLEGAL
📺 YouTube: @RichardSierra
🐦 Twitter/X: @Rich_Sierra
📸 Instagram: @FSBLEGAL
💼 Digital Business Card: https://poplme.co/hash/Qd9D1azj/1/s
📘 Business SOS! Eight Common Legal Mistakes Business Owners Make and How to Avoid Them is available on Amazon, Barnes & Noble, or your local bookstore.