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Emotion, Trust, and AI: Your Law Firm's Digital Footprint

Emotion, Trust, and AI: Your Law Firm's Digital Footprint

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From the reality that 95% of decisions are driven by emotion to the rise of nano-influencers and ethical AI, Gina Rubel and Jennifer Simpson Carr give law firm leaders practical steps to build credibility, manage risk, and convert digital trust into business outcomes.

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