EPISODE 109: How to Build A Profitable Music Career Without a Record Deal with David Wilkerson cover art

EPISODE 109: How to Build A Profitable Music Career Without a Record Deal with David Wilkerson

EPISODE 109: How to Build A Profitable Music Career Without a Record Deal with David Wilkerson

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 EPISODE 109: How to Build A Profitable Music Career Without a Record Deal with David Wilkerson What if you could quit your day job and build a thriving music career with just 50 superfans? In this episode of the Rhythm of the Road Podcast, David Wilkerson, a musician, author, creative business coach, and owner of Wilkerson Media, reveals the mindset shifts and business strategies artists need to stop surviving and start scaling without chasing streams or labels. David breaks down how artists can leverage mindset, community, and personal branding to create long-term success without falling for the latest marketing fad or handing your soul over to the advertising Gods. We cover the true cost of not valuing your craft, how to identify your core mission as an artist, and why focusing on 50 loyal fans could be more powerful than chasing 50,000 streams. What you'll learn: - Mindset shifts for musicians - Fan engagement vs. growth hacking - Transitioning from hustle to strategy - Monetizing a small, loyal fanbase - Building your artist brand through storytelling - Scaling connection without losing authenticity - The danger of chasing tactics over long-term strategy Key Moments 00:00 Introduction 00:16 Meet David: Author and Industry Veteran 01:14 The Power of Speaking Goals into Existence 05:25 David's Journey in the Music Industry 07:22 Building a Sustainable Music Career 11:55 The Importance of Personal Branding 22:25 The Struggles of Early Gigs 22:57 Valuing Your Craft and Negotiating Pay 23:35 Educating Venues and Event Planners 24:32 The Business Side of Music 27:00 Building a Fan Community 29:49 Mindset and Strategy for Musicians 38:40 The Importance of Accountability 40:41 Final Thoughts Favorite Quote  "I have been astounded at how just putting it out there, has made things happen that I didn't expect would happen. So. Sometimes you just have to say it out loud." - David Connect with David: "Wilkerson.Media" is a training & management platform that can help you organize & monetize your music, art, and fan experiences. Our mission is to make musicians smarter by mobilizing and empowering you with business strategies, and helping you share your music with the world. Website: https://wilkerson.media/ LinkedIn: https://www.linkedin.com/in/davidmwilkerson/ Grab a copy of David's book, Musician's Feast or Famine: https://a.co/d/5VZsXdt ____________________________________________________________ Hosted by Executive Producer, Best-Selling Author, and Executive Coach — Jeremy Schreifels Having spent years touring the country, performing on stages across countless cities, and connecting with people from every walk of life, Jeremy Schreifels brings you a podcast full of heart, rhythm, and real-world wisdom. ✨ Rhythm of The Road is more than a show — it's a movement. Each episode dives deep into themes of growth, creativity, leadership, and transformation, helping listeners embrace life as a journey of self-discovery and purpose. Join Jeremy as he shares powerful stories, behind-the-scenes moments from the world of performance and production, and candid conversations with leaders, artists, and entrepreneurs who have found their own rhythm on the road to success. 🎙️ Whether you're a creative, executive, or dream-chaser — this show will move you to take bold, inspired action. 🚀 Featured Resource: The 365-Day Business Journal Fuel your personal and professional growth with daily reflections, motivational prompts, and clarity-driven exercises designed for high-performing entrepreneurs, executives, and creatives. 🛒 Grab your copy on Amazon today: Get The 365-Day Business Journal 🌐 Connect with Jeremy Schreifels Stay inspired and follow Jeremy for the latest episodes, live appearances, and behind-the-scenes updates. 🔗 Join the Community 👉 Facebook Group: https://www.facebook.com/groups/561361398516789 📸 Follow on Instagram 👉 https://www.instagram.com/j_schreifels/ 🎵 Listen on Spotify 👉 Jeremy Schreifels Artist Page ▶️ Watch on YouTube Explore more stories of growth, transformation, and creativity — from mastering mindset to producing world-class work. 👉 https://www.youtube.com/channel/UCo-KYhTBu7RetI8EsYOS_Pw 🎬 Produced By 🎧 Box 7 Media — helping creators share powerful stories that make an impact. Visit: https://www.box7media.com/ 📣 Video production supported by enTICEing Media — turning your vision into a voice that's heard.
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