To escape your corporate job, what are the key steps you have to take?

In this episode, Rob Drummond (ActivateYourPodcast.com)and Anneve Hutchinson outline the essential steps for successfully transitioning from corporate life to running a thriving B2B coaching or consulting business.

Anneve introduces her Start Marketing Action Plan, focusing on five critical steps:

1) Planning—defining your business goals, revenue targets, and lifestyle vision;

2) Proposition—clarifying the problem you solve and the results you promise;

3) People—identifying and understanding your ideal clients;

4) Positioning—establishing your credibility and authority; and

5) Products and Services—creating clear, structured offerings with a pricing model that makes it easy for clients to buy.

She emphasizes the importance of in-person networking as the fastest way to gain traction, allowing entrepreneurs to refine their messaging and build relationships. The discussion highlights the need for both strategy and action, helping corporate escapees confidently step into their new roles as business owners.

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Escape ONCE, do it RIGHT, and make sure your business ISN'T a well-kept secret! Join the Corporate Escape Club community by heading to TheCorporateEscapeClub.co.uk or email Anneve directly at hello@thecorporateescapeclub.co.uk.

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