Breaking news! Electronic Arts (EA) – the studio behind FIFA, Madden, and Battlefield – is being acquired in the largest-ever private equity buyout ($55B! Katie stuns at the size of the deal). In this episode, we break down:

✅ How Leverage Buyouts (LBOs) work (Rory’s $500k house analogy!) ☑️ The players: Saudi Arabia’s Public Investment Fund + Jared Kushner’s PE firm + Silver Lake
✅ EA’s $5B revenue surge, subscription model, and eSports addiction
✅ The real question: Do investors see a $55B gaming empire or a ticking time bomb?
📜 Regulatory delays (deal closes in 2027!) 🔍 Future predictions: 7-10 year hold + IPO exit
⚠️ Red flags: Can debt kill creativity?

• EA’s hook: Recurring revenue + eSports + global hits keep it debt-friendly 🚀
• Saudi’s strategy: Diversify from oil + dominate global sports**:SG 🏆**
• PE reality: "They’ll get creative fees" – but can they stomach $1.3B/year debt?
• Gamer sentiment: Questionable. “They’re brutal public!”

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👉 Drop your thoughts in the comments: Will gaming be the next trillion-dollar industry?

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Three insiders. One mic. All things private equity — explained. Hi 👋 We’re Ed, Rory, and Emily — a CEO, a CFO, and a Chief of Staff — here to demystify the world of private equity. Between us, we’ve sat in the founder’s chair, run PE‑backed companies, and worked on the deal side, so we know the wins, the pitfalls, and the jargon (and we’ll explain it).

Through the Private Equity Experience Podcast, our book On‑Ramp to Exit, and a library of free tools and templates, we share real‑world stories, practical strategies, and insider insights to help you navigate every stage of the PE journey — whether you’re leading a portfolio company, joining a deal team, considering PE, or just PE‑curious.

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