E3- Clientes baratos, problemas caros
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E3- Clientes baratos, problemas caros
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About this listen
¿Cansado de esos clientes que pagan poco, pero exigen como si fueran tu principal inversionista?
En este episodio te cuento la historia real que me enseñó que lo barato sale caro, te doy las “red flags” para detectarlas y te muestro cómo definir tu cliente ideal con un Buyer Persona claro. Además, te invito a usar la herramienta gratuita Make My Persona de HubSpot (https://www.hubspot.es/make-my-persona) para que revises tu cartera actual y decidas a quién priorizar y a quién dejar ir.
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