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E035 – Your Data and an Announcement

E035 – Your Data and an Announcement

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Announcement:
  • Celebrating FTLOD’s 3 year anniversary this month
  • Covered a diverse range of topics from BBQ and chocolate to alogorithms and graph databases
  • Future episodes will be much more ad-hoc and when I come across a topic that is interesting
  • Please stay subscribed
  • Please reach out on Twitter or LinkedIn to let me know what your favorite episode has been

The Importance of Your Data
  • Quotes:
    • With great power comes great responsibility -Amazing Spider Man #15
  • Data Commercialization
    • Ford’s CEO recently suggested that the data collected by the company’s financial services arm also represents a valuable, low-overhead asset.1
    • Not just driving data, but also using data from purchase process such as marital status, income, etc.
    • However, in desperation to maintain profits, what would some companies do?
    • Know how your data is being used.
    • Tim Cook recently criticized Google, FB, and others (not by name) of creating a “‘data industrial complex’ in which our personal information ‘is being weaponized against us with military efficiency.’”2.
    • Talked about the echo chamber that social networks and algorithms can create
    • However, this is not all data doomsday
      • Data is helping us achieve better, deeper, faster insights than ever before
      • We are bettering our health, optimizing economies, and identifying connections that we never could have before
      • All this reward comes with some risks that we need to manage and be aware of
  • Data Breaches
    • Marriott disclosed a 500MM record breach. Not the biggest, but it hackers had access since 2014.
    • Names, phone numbers, email addresses, passport numbers, date of birth and arrival and departure information. For millions others, their credit card numbers and card expiration dates were potentially compromised.3
  • What to do to protect yourself if your data is part of a breach:4
    • Sign up for services like SpyCloud (it is free)
    • Change your password – and ideally switch to unique passphrases
    • Monitor your accounts for suspicious activity
    • Open a separate credit card for online transactions
    • Limit the information you share
    • Avoid saving credit card information on websites
    • Be vigilant
Music:

Deep Sky Blue by Graphiqs Groove via FreeMusicArchive.org

Sources:
  1. https://threatpost.com/ford-eyes-use-of-customers-personal-data-to-boost-profits/139209/
  2. https://www.nytimes.com/2018/10/26/technology/apple-time-cook-europe.html
  3. https://www.cnn.com/2018/11/30/tech/marriott-hotels-hacked/index.html
  4. https://www.cnn.com/2018/11/30/tech/marriott-breach-what-to-do/index.html
  5. https://answers.kroll.com/

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