Do Emotions Sell Better Than Facts?
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Do Emotions Sell Better Than Facts?
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About this listen
In this episode, we dive into the balance between emotions and logic in decision-making, especially in advertising. We explore how emotional and rational appeals influence consumer choices, and how these strategies vary depending on the type of service or product. From neuroscience to cultural differences, we uncover the key insights that can help marketers connect with their audience’s hearts and minds. Tune in to understand how emotions drive decisions and how to apply this knowledge to your own business and personal choices.
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