Disney's Streaming Shake-Up: Hulu Merges, ESPN Goes Solo, and Your Wallet Reacts
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Disney's Streaming Shake-Up: Hulu Merges, ESPN Goes Solo, and Your Wallet Reacts
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The provided source details Disney's strategic decision to fully integrate Hulu into Disney+ starting in 2026, effectively shutting down the standalone Hulu application. This move aims to simplify the streaming experience for users, create a more appealing combined offering, and reduce operational costs by utilizing a single technological platform. Furthermore, the integration is expected to boost advertising revenue and enhance subscriber retention through improved personalization and content aggregation. The article also mentions international changes, where Hulu will replace the Star section of Disney+, and plans for Hulu Live TV customers to transition to Fubo. Finally, Disney will cease reporting individual subscriber numbers for its streaming services and will launch a standalone ESPN streaming service.