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Diamonds Unearthed: The Marketing Genius of De Beers

Diamonds Unearthed: The Marketing Genius of De Beers

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Unveil the captivating tale behind one of the greatest marketing stories in history as we delve into "The Marketing Genius of De Beers."

Discover how a simple gemstone transformed into a symbol of eternal love and commitment, forever altering the landscape of romance and consumer culture.

Join us on a journey through time as we explore how diamonds became forever in the collective consciousness.


Written and hosted by Finley Miles

Narrated by Reggie Sinclair

Produced by Social Beatles

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