Designing Intelligence: How Artifact Builds AI Products That Actually Work
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About this listen
Guest: Michael Wegmüller, Co-Founder of Artifact
Co-host: Dalith Steiger-Gablinger
Host: Stephan Lendi
What makes a good AI product actually work in the real world? It’s not just about models and infrastructure – it’s about interfaces, intuition, and end-to-end product thinking. In this episode of AI Talk, we delve into Artifact, a fast-growing startup from Switzerland that's helping the next generation of teams turn AI into practical, daily-use tools. We speak to co-founder Michael Wegmüller about what makes AI useful, what most teams still get wrong – and how to build products that go beyond hype.
We discuss:
- What Artifact does and the problems they are solving
- The difference between building AI models and building AI products
- Why UX and integration are often more important than model performance
- Examples of AI in action: Artifact success stories
- Advice for startups and corporates: What to focus on next
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