Demystifying Profit First with Jason Withers & Deb Halliday
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Demystifying Profit First with Jason Withers & Deb Halliday
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About this listen
In this episode, Tim Seymour sits down with Jason Withers and Deb Halliday to unpack the Profit First system — a simple yet powerful way to take control of your business finances. Together, they explore how flipping the traditional accounting formula on its head can transform profitability, sustainability and peace of mind.
You’ll learn how allocating income into separate accounts for profit, owners pay, tax and operating expenses creates clarity, discipline and long-term financial health.
Jason and Deb also share the real behavioural shifts needed to make Profit First work — and how partnering with a certified Profit First Professional can make implementation smoother and more effective.
Key Takeaways:
- Profit First helps business owners prioritise profit from day one.
- Separating money into dedicated accounts brings clarity and control.
- Regular review and adjustment are essential to keep the system working.
- Implementing Profit First encourages smarter, less stressful financial decisions.
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