Decisions Every Category King Must Make - Double Down, Evolve or Reinvent
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Decisions Every Category King Must Make - Double Down, Evolve or Reinvent
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About this listen
-Growth versus stagnation in established category leaders
-End of category lifecycle: reinvent or expand
-Becoming a feature in your own category
-When to start taking thinking about a new category?
-Where is growth going to come from?
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In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.