Data Over Vibes: Mark Rose on Efficiency, Process, and AI in Legal Practice
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About this listen
In this tactical episode of The Litigator’s Edge, host Aniket Sawant sits down with Mark Rose, a partner at Roig Lawyers who brings a rare "triple threat" background to the legal industry: Industrial Engineer, MBA, and seasoned litigator. Mark reveals how he applies engineering principles—like queuing models and bottleneck analysis—to transform law firm operations from reactive to proactive.
Mark breaks down his philosophy of choosing "data over vibes," detailing how his firm uses proprietary "early warning" systems to track litigation trends before lawsuits are even served. He offers a grounded perspective on AI implementation, comparing the technology to a "nail gun" — a tool that accelerates construction but still requires a master builder to frame the house. From applying industrial engineering concepts to fix workflow bottlenecks to navigating the complex guardrails of client consent, Mark provides a strategic blueprint for efficiency that never loses sight of the human element of advocacy.