Dallas Mavericks CEO Rick Welts on the Business of the NBA cover art

Dallas Mavericks CEO Rick Welts on the Business of the NBA

Dallas Mavericks CEO Rick Welts on the Business of the NBA

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 Rick Welts didn't just witness NBA history—he was a part of much of it. From his early days in Seattle as a ball boy to his Hall of Fame induction, the Mavericks CEO reflects on how the league’s formative years shaped his approach to leadership, crisis management, executive resilience and long-term thinking. Recorded on May 28, 2025.
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