If you’re a resident dreaming of DPC or an early DPC doc staring at an empty panel, this episode is your proof that you can start from nothing and still win.

Dr. Catherine Lok opened River Rock Clinic in Asheville with zero patients, got hit by a clinic-destroying hurricane, and still built a thriving, values-aligned DPC micropractice

Who it’s for:

• Residents planning to launch a DPC straight out of training

• Early-stage DPC docs who need reassurance, strategy, and proof that you can build from nothing.

  
  

You’ll learn:

• How Dr. Lok opened with zero patients, survived a clinic-destroying hurricane, and still built River Rock Clinic in Asheville, NC.

• The one thing she wishes she’d done sooner

• Why networking outperforms ads for patient growth.

• How SEO + local-specific blogs filled her schedule fast and the exact blog topic that performed best.

• The power of micro practice creativity: shaping your day, your clinic flow, and your life with intention.

• Her approach to mutual aid, community collaboration, and combating DPC isolation

• Practical tips on labs, OMT as an access funnel, and reducing specialty referrals with time-rich care.

Guest:Dr. Catherine Lok, founder of River Rock Clinic DPC (Asheville, NC). DO, integrative-leaning primary care, OMT practitioner, champion of DPC mutual aid and community-building.

Want help taking the first steps?

DM me “DPC” on LinkedIn and I’ll send you the 5-Day DPC Confidence Course: short, residency‑friendly emails with concrete daily actions to move you toward opening.

Guest links:

Website: riverrockclinic.com

Email available on site for DPC questions & meet-and-greets.

Who it’s for: Docs launching their DPC in the next 12 months who want a pitch that attracts the right patients and protects their time.

You’ll learn:

• The biggest patient pain (access) and how to promise speed they believe, without burning out.

• A simple, believable elevator pitch (same/next‑day visits + direct text with response windows).

• How to counter “I already have insurance” without sounding defensive.

• Boundaries that increase satisfaction and retention (access rules, not 24/7).

  
  

Guest:

Dr. Jaclyn Harris, Desert DPC (Peoria, AZ). Military IM → opened DPC → sharpening the pitch.

Get the goods:

Planning your DPC on the low-down? DM “DPC” to me on LinkedIn and I’ll send you the 5-day DPC Confidence Course. Private, 1:1 and stealth‑friendly.

Connect with Dr. Jaclyn Harris:

Facebook: https://www.facebook.com/desertdpc

Instagram: https://www.instagram.com/drjaclynharris/

Desert DPC: https://www.desertdpc.com/

Who this is for: Primary care physicians quietly planning a DPC launch in the next year, or newly opened and figuring it out on a budget without an existing panel.

In this coaching session, you’ll learn:

• What to focus on first when you’re starting from zero (no panel, smaller or non-urban market)

• How to clarify your niche and message without limiting your reach

• The truth about “boosting a post” versus running a real marketing campaign

• Simple, low-cost ways to grow your first email list (think local partners, mom groups, and community visibility)

• Why clear, simple messaging outperforms clever complexity and how to simplify yours this week
  

Summary: Dr. Jo Ann Beltre, founder of Wander Care Pediatrics in NH, opens up about her early wins and roadblocks launching a pediatric + urgent care DPC from scratch. Together, we map her next steps to grow with clarity and confidence.

Guest Links:

🌐 Wander Care Pediatrics

📘 Facebook: Wander Care Pediatrics

📸 Instagram: @wandercarenh

🧭 Want the highlights?

If you’re planning a DPC in the next 12 months, clarity is your best shortcut.

Get the free 5-day DPC Confidence Course — your roadmap to launch with clarity, systems, and confidence.👉 https://harmonyopshealth.com/dpc-confidence-course