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Creator Alchemy

Creator Alchemy

By: Corey Wilks Psy.D.
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Psychological insights to transform your business, your life, and yourself. I'm Dr. Corey Wilks, a psychologist and executive coach who helps ambitious creators and entrepreneurs escape mediocrity and build extraordinary lives and businesses. On this show, I share strategies and insights to help you overcome self-sabotage, break through internal barriers, and unlock the impact only you can have—so you can reach your full potential and build a life and business that actually matter to you. Through solo episodes and raw, honest conversations with inspiring creators, entrepreneurs, and thought leaders, we explore the intersection of personal development, entrepreneurship, and creativity—and what it really takes to thrive, not just succeed. Whether you're wrestling with imposter syndrome, stuck in a life that looks good on paper but feels misaligned, or finally ready to figure out what you really want—this podcast will help you make the most of the one life you've got.Copyright 2025 Corey Wilks, Psy.D. Economics Leadership Management & Leadership Personal Development Personal Success Social Sciences
Episodes
  • #35 - [SOLO] 38 Harsh Truths I Wish I Knew Before Starting My Business 5 Years Ago
    Oct 12 2025

    The title says it all.

    SUBSCRIBE TO THE NEWSLETTER:

    Subscribe to the Creator Alchemy Newsletter for exclusive content and unlock the Psychology of Success Masterclass for free.

    Go to https://www.creatoralchemy.com/

    JOIN THE COMMUNITY:

    The Creator Alchemy Lab is a community for ambitious creators taking bold action to transform their businesses, their lives, and themselves.

    Go to https://www.creatoralchemy.com/lab now to join.

    TIMESTAMPS:

    00:00 Intro

    01:24 Stop Waiting for Permission

    04:08 You’ll Never Find Time

    05:52 The Path of Least Resistance is Often the Most Crowded

    07:42 You Can Sell Without Being Salesy

    11:25 If You’re Not Making Money, You Don’t Have a Business

    13:23 A Hobby Work Ethic Won’t Drive Business Results

    16:43 Hustle Culture is Just Virtue Signaling for Entrepreneurs

    20:09 There’s Prestige in Solving Hard Problems, Not in Making Problems Hard to Solve

    21:43 Ideas Don’t Matter

    23:27 Listen to People Who Open Their Wallets, Not Their Mouths

    27:02 Branding is a Waste of Time

    29:20 People Don’t Follow You for Your Content

    33:05 Don’t Try to Be a One-Person Media Empire

    35:48 Be Less Impressed, More Involved

    38:20 No One Wants You to Pick Their Brain

    41:26 Who You Can Text Matters More Than Your Follower Count

    42:58 Don’t Romanticize Being a Lone Wolf. Lone Wolves Die in the Wild

    45:01 Focus on Building a Portfolio of Assets

    47:07 Don’t Live on Rented Land

    52:31 If You’re Stuck at a Fork in the Road, It Means Both Paths Are Viable

    55:20 Metrics Matter Until They Mislead You

    57:13 Audience Capture Can Cause You to Lose Yourself

    01:01:43 Forget About Work-Life Balance. It’s a Lie

    01:04:55 If You Don’t Respect Your Value, No One Else Will

    01:07:38 Confidence is Overrated

    01:10:08 No One Knows What They’re Doing

    01:12:32 It Feels Hard Because It Is Hard

    01:15:56 No One Gives a Shit About You

    01:17:58 Stories Move People, Not Statistics

    01:20:44 Know When to Widen Your Vision and When to Put On Blinders

    01:25:58 Don’t Live Online. Live Offline and Share Online

    01:28:23 Pick What You Want to Be Great At, Then Accept Being Mediocre At Everything Else

    01:30:33 Forget Trends. Focus on Timeless

    01:36:49 It’s Going to Feel Like Drinking from a Fire Hydrant for a Long Time

    01:39:16 Focus on Resonance Over Reach

    01:42:03 Embrace Your Dark Horse Era

    01:44:59 Most Productivity Issues Aren’t Due to a Lack of Discipline, But an Abundance of Fear

    01:47:17 Final Thoughts

    SOCIAL LINKS:

    Website: https://coreywilkspsyd.com/

    YouTube: https://www.youtube.com/@coreywilkspsyd

    Substack: https://substack.com/@coreywilkspsyd

    LinkedIn: https://www.linkedin.com/in/coreywilkspsyd/

    Instagram: https://www.instagram.com/coreywilkspsyd/

    Disclaimers: The content provided is for educational, informational, and entertainment purposes only. Nothing here constitutes personal or professional consultation, treatment, diagnosis, or creates a professional-client...

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    1 hr and 51 mins
  • #34 - [SOLO] 8 Reasons Why You Might Be Afraid of Success
    Oct 2 2025

    Are you secretly afraid of success? In this solo episode, I dive into why fear of success is so common, even when you deeply want to achieve success. You'll also learn an exercise to help you navigate fear of success.

    SUBSCRIBE TO THE NEWSLETTER:

    Subscribe to the Creator Alchemy Newsletter for exclusive content and unlock the Psychology of Success Masterclass for free.

    Go to https://www.creatoralchemy.com/

    JOIN THE COMMUNITY:

    The Creator Alchemy Lab is a community for ambitious creators taking bold action to transform their businesses, their lives, and themselves.

    Go to https://www.creatoralchemy.com/lab now to join.

    SOCIAL LINKS:

    Website: https://coreywilkspsyd.com/

    YouTube: https://www.youtube.com/@coreywilkspsyd

    Substack: https://substack.com/@coreywilkspsyd

    LinkedIn: https://www.linkedin.com/in/coreywilkspsyd/

    Instagram: https://www.instagram.com/coreywilkspsyd/

    Disclaimers: The content provided is for educational, informational, and entertainment purposes only. Nothing here constitutes personal or professional consultation, treatment, diagnosis, or creates a professional-client relationship.

    Show More Show Less
    8 mins
  • #33 - Lawrence Yeo: On Mastery, Philosophy, and Creativity
    Sep 26 2025

    Lawrence Yeo is the founder of More to That and author of The Inner Compass. He's legitimately one of my favorite modern writers and has been instrumental in helping me improve my ability to think clearer, tell better stories, and live more meaningfully. In today's episode, I sit down with Lawrence to dive deep into the psychological barriers that keep creators from doing their best work. We explore how to transform imposter syndrome into creative fuel, why authenticity beats algorithmic optimization, and how philosophical frameworks provide more practical guidance than traditional self-help for navigating creative uncertainty, building sustainable businesses, and developing unshakeable conviction in your ideas.

    CONNECT WITH LAWRENCE YEO:

    Website: https://moretothat.com/

    Lawrence's book, The Inner Compass: https://compass.moretothat.com/

    SUBSCRIBE TO THE NEWSLETTER:

    Subscribe to the Creator Alchemy Newsletter for exclusive content and unlock the Psychology of Success Masterclass for free.

    Go to https://www.creatoralchemy.com/

    JOIN THE COMMUNITY:

    The Creator Alchemy Lab is a community for ambitious creators taking bold action to transform their businesses, their lives, and themselves.

    Go to https://www.creatoralchemy.com/lab now to join.

    TOPICS DISCUSSED:

    • Imposter syndrome signals you're entering new territory and growing, rather than being a character flaw to eliminate.
    • Original ideas don't exist - your unique value comes from filtering universal concepts through your personal experience and worldview.
    • Tactical vulnerability means sharing personal struggles specifically to serve your audience, not just to process your own emotions.
    • Writing like you naturally speak creates more authentic connection than trying to hit artificial reading level targets.
    • Perfectionism paralyzes creators because achieving it would make creating the next piece even more daunting.
    • Stories move people more than statistics - personal anecdotes create lasting impact where data fails.
    • Mastery (refining intuition) creates more sustainable success than status-chasing (collecting attention).
    • The people you attract reflect the ideas you share - shallow content brings shallow thinkers.
    • External validation becomes addictive when you're in periods of self-doubt, but focusing on craft builds genuine confidence and conviction.
    • Monetizing creativity requires attracting people whose values align with yours, not just anyone willing to pay.
    • Trusting yourself is learnable through repeatedly doing work for its own sake without external pressure.

    TIMESTAMPS:

    00:00 The Genesis of More to That

    05:16 How Lawrence Deals with Imposter Syndrome

    09:46 The Art of Remixing Ideas

    14:42 The Power of Authenticity and Vulnerability in The Creative Act

    25:38 Common Writing Advice to Avoid

    33:15 Why Perfection is Overrated

    40:39 Knowledge vs Wisdom in the Age of AI

    48:25 Krishnamurti, Philosophy, and Navigating Existence

    01:17:08 Why We Wait for Permission to Hit Publish

    01:25:52 The Pursuit of Mastery and Craftsmanship

    01:32:25 Staying True to Yourself and Resisting Misaligned Incentives

    01:49:49 The Inner Compass

    SOCIAL LINKS:

    Website:

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    2 hrs and 13 mins
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