Creating a membership site on a micro-niche, with Jim Fricker II (MNM Season 2 Episode 10) cover art

Creating a membership site on a micro-niche, with Jim Fricker II (MNM Season 2 Episode 10)

Creating a membership site on a micro-niche, with Jim Fricker II (MNM Season 2 Episode 10)

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Creating a membership site on a micro-niche, with Jim Fricker II Episode 10, Season 2 – Jim Fricker Welcome to the tenth episode of the second season of The Micro Niche Mastery Podcast. Our guest for today is Jim Fricker II, a content creator and travel Spanish expert from spanishandgo.com, helping people travel to Spanish-speaking countries with confidence. From learning a language to creating business opportunities. Listen to this episode if you want to learn how it was made possible. Jim’s story of finding love and a micro-niche is at 1:12The two ways to start creating content that provides value are in the first part of the interviewHow to upsell when you’re starting with a podcast? Find out at 3:55Spanish and go’s most successful offer in their membership is at 6:27Find out the main reason why people want to learn Spanish at 10:45The three things that Jim used to generate traffic are at 13:05The different membership offers created from a podcast are at 15:37Two platforms in running membership sites and various courses – Teachable and HyaxJim’s opinion about the frequency of sending email to his list is at 17:55 Important Links: Learn Spanish and Go Podcast youtube.com/c/SpanishandGo dailycookie. co Transcript: Click Below to see the full transcript of this episode Open Transcript Voice over: Welcome to the Micro Niche Mastery Podcast, where we help you establish yourself in the perfect micro niche. So you will get noticed and grow your business faster. And now your host, he reads a business book every two weeks, usually an audio format while walking or running Ziv Raviv. Ziv: Hello and welcome to the Micro Niche Mastery podcast. I’m so excited today to be with you and to share with you an interview with Jim Fricker from spanishandgo.com. Jim Fricker has been successful in creating a membership site on a micro niche together with his wife, May Larios I hope I pronounced that well correctly. Hello, Jim, how are you? Jim: Doing great, Ziv. Thanks for having me. And yeah, you got her name, right? A lot of people messed that up. It great job. You nailed it. Ziv: Cool. So are you, you created spanishandgo.com. Tell me the backstory, like the origin story. How did you get to the idea even? Jim: Yeah, so originally a studio producer, I helped musicians record and produced their music. And I did that for years, but I always had the travel bug. So I decided way back in 2010 that I wanted to learn Spanish so that I could travel to other countries and get around and, and learn a little bit more about the world rather than just sitting in a dark studio all the time, all day, every day. And so, in doing that, I started on this journey to learn Spanish and coworker of mine. I was working part-time at a food co-op. She told me about this website and it was a language learning exchange website, kinda like Facebook, but mainly just for meeting other language partners in there. I met my wife. I met May and we practiced learning each other’s languages and learning about each other’s culture. Jim: And from there, we just really hit it off. She invited me to come down to Mexico. I had never been there before and we began to travel around a bit and it was just so much fun for both of us, for us to share our cultures with each other and to get to know some new places. And we thought, wouldn’t it be great if we could combine our forces, she was a language teacher. That’s what she went to school for. And, and that’s what she was doing professionally when I met her and work together and to be able to share Spanish culture with English speakers. So basically doing what she did with me, being able to share Spanish culture with gringos, with native English speakers, primarily from the US and started an online business that way. And so we started looking at the different options. There were to do that, and we eventually decided that we’re gonna make it happen. And first it started out as a podcast idea. Then we thought, oh no, we should maybe go down the YouTube route. And, and so we started there and then eventually circled back around to doing the podcast. And now we also run Spanish immersion retreats. So it’s become quite a bigger than we originally anticipated, but it’s going great. Ziv: So you took this idea of teaching Spanish and you started to create free content on YouTube and back to the podcast. And you chose to do it in a very special way, your podcast on purpose, they provide a lot of value. Can you explain to me what you’re actually doing in your podcast? Jim: Yeah, so the podcast is aimed at anybody who’s around the late beginner, early intermediate learning stage of Spanish. The podcast themselves are all in Spanish, I’d say 95% in Spanish. And the content is focused on helping people connect to the Spanish speaking world. So, so that could be any different Spanish speaking country. Our goal ultimately is to travel to every Spanish speaking country and ...
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