Creating a New World of User Experiences with AR and Mobile Data Capture
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Creating a New World of User Experiences with AR and Mobile Data Capture
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About this listen
Episode 3
Augmented Reality (AR) has taken the world by storm in recent years. Applications like Snapchat, TikTok, Pokemon Go, etc. brought AR to our everyday lives, but what about AR within business integration and processes?
In this talk, we speak with the Head of Marketing at Wikitude, Paula Perrichot, to discuss the potential when combining AR and OCR Mobile Data Capture technology. The convenience of mobile data capture with the engagement of AR is a powerful combination that would benefit any industry.
Host: Marc Babin
Guest: Paula Perrichot
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