Crafter’s Online Business Playbook | Passive Income for Creatives, Knitters, Crocheters, Ravelry Sellers, Work From Home cover art

Crafter’s Online Business Playbook | Passive Income for Creatives, Knitters, Crocheters, Ravelry Sellers, Work From Home

Crafter’s Online Business Playbook | Passive Income for Creatives, Knitters, Crocheters, Ravelry Sellers, Work From Home

By: Veronica Kiefer | Online Business Coach & Kingdom Business Builder
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WHAT IF you didn’t have to choose between doing what you love and earning what you need?

ARE YOU spending countless hours creating, posting, and promoting your business—yet still not meeting your income goals?

DO YOU DREAM of time and financial freedom, but feel trapped in a cycle of striving hard and overwhelm?

Each episode offers real-world strategies for creative entrepreneurs looking to build a sustainable income—without sacrificing passion. Practical systems, expert insights, personal growth, and how to have passive profit. We explore smart moves for small business, including how a secondary low-pressure income stream can give your creative business the breathing room it needs to thrive. It's time for harmony between work and life, get out of survival mode, increase your income, reduce financial stress, and build the lifestyle you’ve been longing for.

I’m Veronica—wife and adoptive mom, ex-corporate leader, and lifelong photographer, maker, and handicrafter. When I turned my craft into a business, I found myself underpaid, constantly stressed about marketing, and feeling like my passion was declining quickly.

Then I discovered a second income stream—one that runs efficiently in the background, offers financial stability, and frees up time to create again. That changed everything! Today, I help other creatives design a business that brings both peace and profit—without the pressure.

If you’re craving more ease, breathing room, and joy while still earning wellWELCOME. Let’s build a business you don’t need to escape from. I’m so glad you’re here. Get to know more here:

✅ Learn more about my Extra Income-Stream Information: https://go.vekija.info/podcast

📩 Email me: support@vekija.info

🎬 Youtube: @vekija-info

📲 Facebook & Instagram: vekija & co | #vekija_and_co

Copyright 2025 All rights reserved.
Economics Leadership Management & Leadership
Episodes
  • 20 | Why Timing Beats Talent in Online Business - And How to Choose What Fits Your Season
    Dec 23 2025

    Not every online business fails because it’s “wrong.” Sometimes it fails because it doesn’t fit your season of life.

    We break down why timing, capacity, and support matter more than talent, and how building in alignment with your current season makes consistency possible, without burnout.

    🎧 In this episode, you’ll learn:

    • Why success is more about capacity than skill

    • How different life seasons need different business structures

    • Common seasons (survival, stability, creativity, leadership) — and what fits each

    • Why consistency doesn’t mean doing the same tasks forever

    • How to stay committed without chasing shiny objects

    If you’ve ever felt capable, but exhausted, this episode will help you choose with clarity instead of pressure.

    👉 Links & resources mentioned: ➡️ Kolbe Conative strengths assessment: https://www.kolbe.com

    🔗 Links & Resources:

    💡Learn more about the passive income - online business I now run alongside my knitwear brand as my main income stream. Register for a short info session and reach out if you want to learn more: ➡️ https://go.vekija.info/podcast ⬅️

    Connect on: 🙋🏼‍♀️ 🌐 Facebook: @vekija_and_co / Instagram: @vekija_and_co 🌐 LinkedIn: Veronica Kiefer-Jarneberg 📲 Want to chat? Message me on social (FB, IG, and LI)

    📣 Subscribe & Share:

    If this episode encouraged you, would you do me a favor? ☑️ Hit follow so you never miss a weekly episode ➡️ Enjoying the show? Share it with a creative friend who could use a business breakthrough 🖊️ Leave a review on Apple Podcasts (or anywhere else) to help others find us too 🙏🏼

    You don’t have to choose between your creativity and your income. Let’s design a business that supports both!

    🎙️ The Crafter’s Online Business Playbook – Purpose. Profit. Peace.

    Show More Show Less
    14 mins
  • 19 | Why Most People Pick the Wrong Online Business (and How to Avoid It)
    Dec 16 2025

    Most people don’t fail at online business because they aren’t smart enough or motivated enough. They fail because they picked a business model that didn’t fit their life, energy, or season — or because they expected results before consistency had time to compound.

    In this episode, Veronica breaks down why so many well-intentioned people lose momentum online and how to avoid the most common (and costly) mistakes when choosing an online business.

    If you’ve ever felt confused by too many options, discouraged by slow results, or wondered if you were the problem — this episode will bring clarity, relief, and a steadier path forward.

    This episode is about alignment, patience, and building something that lasts — not chasing shortcuts.

    🎧 Next episode: How to choose the right online business for your current season of life.

    🔗 Links & Resources:

    💡Learn more about the passive income - online business I now run alongside my knitwear brand as my main income stream. Register for a short info session and reach out if you want to learn more: ➡️ https://go.vekija.info/podcast ⬅️

    Connect on: 🙋🏼‍♀️ 🌐 Facebook: @vekija_and_co / Instagram: @vekija_and_co 🌐 LinkedIn: Veronica Kiefer-Jarneberg 📲 Want to chat? Message me on social (FB, IG, and LI)

    📣 Subscribe & Share:

    If this episode encouraged you, would you do me a favor? ☑️ Hit follow so you never miss a weekly episode ➡️ Enjoying the show? Share it with a creative friend who could use a business breakthrough 🖊️ Leave a review on Apple Podcasts (or anywhere else!) to help others find us too 🙏🏼

    You don’t have to choose between your creativity and your income. Let’s design a business that supports both!

    🎙️ The Crafter’s Online Business Playbook – Purpose. Profit. Peace.

    Show More Show Less
    13 mins
  • 18 | Should You Start an Online Business? The Top 5 Ways People Make Money Online
    Dec 9 2025

    In this episode, we zoom out and look at the big picture of different online business models. Not the hype, not the “start today, get rich tomorrow” stories… but the real models that real people use every day to build income — from creatives, corporate alumni to busy parents, to total beginners.

    You’ll hear: ✨ The 5 most common online business models (with pros, cons & real-life examples) ✨ The truth about affiliate marketing, drop shipping, digital products, services/VA work, and my personal business model - 'Partner Marketing' ✨ How to choose the best model based on your personality, season of life, energy and goals ✨ What actually creates passive income… and what definitely doesn’t ✨ Stories from people who started with zero tech skills and built something meaningful

    This episode will give you clarity, confidence, and direction for your next steps.

    🔗 Links & Resources:

    💡Learn more about the passive income - online business I now run alongside my knitwear brand as my main income stream. Register for a short info session and reach out if you want to learn more: ➡️ https://go.vekija.info/podcast ⬅️

    Connect on: 🙋🏼‍♀️ 🌐 Facebook: @vekija_and_co / Instagram: @vekija_and_co 🌐 LinkedIn: Veronica Kiefer-Jarneberg 📲 Want to chat? Message me on social (FB, IG, and LI)

    📣 Subscribe & Share:

    If this episode encouraged you, would you do me a favor? ☑️ Hit follow so you never miss a weekly episode ➡️ Enjoying the show? Share it with a creative friend who could use a business breakthrough 🖊️ Leave a review on Apple Podcasts (or anywhere else!) to help others find us too 🙏🏼

    You don’t have to choose between your creativity and your income. Let’s design a business that supports both!

    🎙️ The Crafter’s Online Business Playbook – Purpose. Profit. Peace.

    Show More Show Less
    25 mins
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