In this episode, Shelby and Matt dive into the art of crafting seasonal content strategies that resonate with your audience and align seamlessly with your brand's identity. Discover how to leverage seasonal trends to boost engagement and maintain brand consistency. Tune in for expert insights and actionable tips to elevate your content game year-round.

What the heck is going on?! In this week's episode, hosts Shelby Hagerdon and Matt Vojacek discuss what trends they've been seeing in Content Marketing this year and their predictions for the rest of the year/the start of 2026. They explore key trends, challenges, and opportunities that have emerged. From the rise of brand-centered podcasts to the impact of AI on content creation, discover how businesses are adapting to stay ahead. Tune in for insightful discussions and practical tips to refine your content strategy for the remainder of the year.

In this episode of Content Alchemy, Matt and Shelby discuss motion branding. They explore how integrating movement, sound, and visual effects can transform static brand elements into dynamic storytelling tools. Discover why motion branding is more crucial than ever for creating a recognizable and relatable brand personality. Tune in to learn how brands can harness motion to connect with audiences on a deeper level and stand out in a crowded market.