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Confident Live Marketing Show

By: Ian Anderson Gray
  • Summary

  • The Confident Live Marketing Podcast is aimed at established entrepreneurs who want to level up their impact, authority and profits through the power of live video. We’ll focus on knocking down the 3 main barriers these entrepreneurs face when creating live content: Live Video Fear Live Video Gear Live Video Content & Marketing Sphere The show is focussed towards an audience are established entrepreneurs who have an online-based business - both men and women at all ages. However, the particular focus will be generation X-ers and older. But millennials and younger are obviously very welcome! This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy
    Copyright 2021 Ian Anderson Gray
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Episodes
  • Can AI Help Create More Authentic Video?
    May 22 2024

    Have you ever wondered how AI can transform your live video marketing while keeping it authentic?

    What about the ethics involved in integrating AI into your content creation?

    In this short bonus episode of The Confident Live Marketing Podcast, I'm diving deep into the world of AI and video marketing. We’ll explore the ethical aspects of using AI in your content and how to strike the perfect balance between authenticity and technology.

    As I prepare for TubeFest in Birmingham, UK, I’ll share my personal experiences and insights on using AI tools like ChatGPT to enhance your content creation process. We’ll discuss the debate around AI’s role in maintaining authenticity and offer practical tips on integrating AI into your workflow.

    🎙️ In this episode:

    00:00 Welcome to the Confident Live Marketing Podcast

    00:31 Exploring AI in Authentic Communication

    02:25 The Ethical Considerations of AI in Content Creation

    04:13 Integrating AI into Marketing and Content Creation

    05:54 Concluding Thoughts and Future Directions


    🕺More about Ian Anderson Gray

    Ian is the founder of the Confident Live Marketing Academy and is the host of The Confident Live Marketing Podcast. He helps entrepreneurs to level up their impact, authority, and profits by using live video confidently. He's the founder of Seriously Social - a blog focused on live video and social media tools. He's an international speaker, trainer, teacher, and consultant. He has a passion for making the techno-babble of live video and social media marketing easy to understand. As well as being a geek, husband, and dad to two kids, Ian is also a professional singer and lives near Manchester in the UK.


    🤗 Connect with Ian

    Website: https://iag.me/

    X/Twitter: https://www.twitter.com/iagdotme

    YouTube: https://www.youtube.com/ianandersongray

    LinkedIn: https://www.linkedin.com/in/ianandersongray/

    Instagram: https://www.instagram.com/iagdotme

    Threads: https://threads.net/@ianandersongray


    What's your biggest challenge with setting up your content creation studio? Share your thoughts in the comments section below, and don't forget to subscribe and leave a review!


    🎤 About the Confident Live Marketing Podcast

    The Confident Live Marketing Podcast is aimed at established entrepreneurs who want to level up their impact, authority, and profits through the power of live video, webinars, and podcasts. We focus on knocking down the 3 main barriers these entrepreneurs face when creating live content - live video camera fear, live video tech & gear, and the content marketing sphere.

    🔗 Find out more at https://iag.me/podcast



    This podcast uses the following third-party services for analysis:

    Chartable - https://chartable.com/privacy
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    7 mins
  • Studio Setups: Behind the Scenes with Mike Russell
    May 15 2024

    Are you intrigued by how creative professionals set up their studios to maximize productivity and creativity? Wondering what gear can make a significant difference in audio and video quality? Interested in how AI tools are shaping content creation? In this behind-the-scenes episode of the Confident Live Marketing Podcast, where we dive deep into the studio setups of industry experts.

    🎙️ Today, I'm excited to have Mike Russell, a master of audio and an Adobe Certified Professional, as my guest. We'll explore his unique approach to integrating high-end audio equipment and AI enhancements in his content creation process, giving us a peek into his personalized studio that’s shaped by his extensive background in radio.

    📕 Read more here: https://iag.me/218

    🎬 In this episode

    00:00 - Welcome to the Confident Live Marketing Podcast

    00:45 - Introducing Mike Russell: The AI and Audio Expert

    01:25 - Deep Dive into Mike's Unique Studio Setup

    03:21 - Exploring the World of Advanced Audio Gear

    07:55 - The Magic of Cameras in Content Creation

    13:29 - Lighting: Setting the Scene for Perfect Video

    16:05 - The Powerhouse Behind the Scenes: Computer and Software Insights

    22:29 - Personalizing Your Creative Space for Productivity and Creativity

    24:51 - Quickfire Round: Getting to Know Mike Better

    26:06 - Wrapping Up and Where to Find Mike Russell

    🎤 Mike Russell's Gear:

    • 🎙️ Microphone: Neumann U87
    • 🎤 Boom: RODE PSA1
    • 🎚️ Audio Interface/Mixer: UA Apollo Twin X for mic processing / Mackie DLZ Creator to mix
    • 📷 Main Camera: Sony Alpha a6300
    • 📸 Secondary Camera: Sigma 30 mm F1.4
    • 📺 Teleprompter: Elgato Prompter
    • 💻 Computer: Mac Studio
    • 📹 Streaming Tool: OBS
    • 💡 Lights: Elgato Key Lights
    • 🎛️ Switchers: Elgato Stream Deck
    • 🎧 Headphones: Beyerdynamic DT 770 PRO X
    • 🪑 Desk: Big wooden desk!
    • 🖱️ Other: Kensington Expert Trackball


    About Mike Russell:

    Mike Russell, founder of Creator Magic and Creative Director at Music Radio Creative, is a YouTubeer dedicated to providing cutting-edge AI insights for content creators. As an Adobe Certified Professional, Mike blends creativity with technology to innovate in the digital media space.

    Connect with Mike:

    • Website: https://creatormagic.ai
    • Instagram: https://www.instagram.com/imikerussell
    • YouTube: https://www.youtube.com/@CreatorMagicAI
    • LinkedIn: https://in.linkedin.com/in/imikerussell


    Please Subscribe!

    Don’t miss an episode! You can subscribe on Apple podcasts here - or on other podcast players.


    The Confident Live Marketing Show

    The Confident Live Marketing Show is a weekly live video show and podcast. It’s aimed at established entrepreneurs who want to level up their impact, authority and profits through the power of live video, webinars and podcasts. We’ll focus on knocking down the 3 main barriers these entrepreneurs face when creating live content - camera confidence/mindset, tech/gear and content marketing.

    It’s hosted by Ian Anderson Gray. He is the founder of the Confident Live...

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    28 mins
  • Studio Setups: Behind the Scenes with Jeff Sieh
    May 8 2024

    Are you curious about what goes into a professional live video studio setup? Want to know how you can leverage simple tools for high-quality production? Or perhaps you’re wondering how to personalize your creative space to boost productivity? Join me, in this behind-the-scenes episode with visual marketing expert Jeff Sieh.

    In This Episode:

    • [00:00] Welcome to the Confident Live Marketing Podcast!
    • [00:35] Behind the Scenes with Jeff Sieh: Visual Marketing Expert
    • [01:50] Jeff Sieh's Journey: From Flash Websites to Social Media Guru
    • [03:54] Exploring Jeff's Unique Live Video Studio Setup
    • [05:44] Diving Into the Gear: Audio and Microphone Choices
    • [08:58] The Evolution of Video: Cameras and Lighting
    • [12:09] Jeff's High-Performance Computing Setup for Live Streaming
    • [13:57] Innovative Camera Techniques and Software for Dynamic Shots
    • [15:30] Diving Into Stream Decks and Teleprompters
    • [17:22] Exploring Essential Software for Content Creation
    • [19:13] Personalizing the Creative Space
    • [23:00] Rapid Fire Round: Solo vs. Guests and More
    • [26:16] Final Thoughts and Where to Find More

    Jeff’s Studio Gear:

    ● Microphones: Blue Yeti, Heil PR 40, Shure SM7B

    ● Camera: Canon M50 with a 22mm lens

    ● Lighting: Elgato Key Lights

    ● Audio Interface: Rodecaster Pro

    ● Computer: Mac Studio with M1 Max chip

    ● Software: Ecamm Live, Descript, Adobe Suite

    Resources:

    ● Social Media News Live

    ● Jeff’s Visual Marketing Tools

    ● Descript Tutorial - Use Code 'Ian30' for 30% Off

    Jeff Sieh is an international speaker and visual marketing consultant known for his engaging and informative content. As the host of the Social Media News Live show and podcast and "Head Beard" at Manly Pinterest Tips, Jeff has honed his skills in creating dynamic visual content. His collaborations with industry giants like Guy Kawasaki, Kim Garst, Social Media Examiner, and Tailwind have made him a respected figure in the digital marketing world.

    Show Notes

    iag.me/213


    Please Subscribe!

    Don’t miss an episode! You can subscribe on Apple podcasts here - or on other podcast players.


    The Confident Live Marketing Show

    The Confident Live Marketing Show is a weekly live video show and podcast. It’s aimed at established entrepreneurs who want to level up their impact, authority and profits through the power of live video, webinars and podcasts. We’ll focus on knocking down the 3 main barriers these entrepreneurs face when creating live content - camera confidence/mindset, tech/gear and content...

    Show More Show Less
    28 mins

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