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Commerce Famous Podcast

Commerce Famous Podcast

By: Ben Marks
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About this listen

Commerce Famous is a bi-weekly podcast series seeking to bring clarity and objectivity into the commerce platform space. In every episode, open commerce evangelist and podcast host Ben Marks is joined by guests who live and breathe ecommerce and retail and are therefore uniquely able to offer well respected and at times controversial insights, drawing on decades of experience. While their names and faces might not be recognized on the street, each guest is, in their own right, “famous for commerce”, or: Commerce Famous.2023 Commerce Famous Economics Leadership Management & Leadership
Episodes
  • 031 | Dennis Höting and Sander Mangel | Hobnobbing on Shopware's New Community Hub
    Apr 22 2025
    • The Shopware Community Hub aims to enhance community engagement.
    • Quality learning content is essential for community enablement.
    • Community events foster connections and collaboration.
    • The development of the hub involved extensive community feedback.
    • Investing in education is a priority for Shopware.
    • The hub facilitates knowledge sharing among community members.
    • Interactivity in learning paths enhances the educational experience.
    • Community contributions are vital for the hub's success.
    • Building a strong ecosystem requires collaboration and support.
    • The hub is designed to adapt to the needs of its users. The interaction is the core of community engagement.
    • Intrinsic motivation can lead to more sustainable contributions.
    • Recognition of contributions is essential for community growth.
    • Different individuals are motivated by different factors.
    • Building a community hub requires understanding user needs.
    • Learning pathways should be modular and user-focused.
    • Community contributions enhance the value of the hub.
    • The hub aims to create a space for collaboration and synergy.
    • Future success depends on community feedback and involvement.
    • Investing in community development is crucial for long-term success.
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    1 hr and 4 mins
  • 030 | Jason Young | Ballistic With Benjamin
    Jan 20 2025
    • Jason Young transitioned from seminary to e-commerce through a passion for technology and community service.
    • His agency, Ballistic, focuses on the firearms industry, which presents unique challenges and opportunities.
    • The firearms e-commerce space is often overlooked by mainstream tech companies due to perceived risks.
    • Building relationships is crucial in the firearms industry, where trust and loyalty are paramount.
    • Personalization in e-commerce is becoming increasingly important, especially in sensitive markets like firearms.
    • Merchants need to navigate the complexities of compliance and regulations in the firearms industry.
    • Owning the platform allows businesses to pivot quickly in response to market changes.
    • The industry is experiencing a golden era of e-commerce with more options than ever before.
    • Trade shows are vital for relationship building rather than just closing deals.
    • The future of e-commerce will focus on personalized experiences while respecting customer privacy.
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    36 mins
  • 029 | Margaux Mengebier |
    Jan 15 2025

    Takeaways

    Customer experience has evolved significantly over the past decade.
    Brands must focus on intentionality and discipline in their strategies.
    Data collection is essential, but insights are what drive success.
    AI is a powerful tool, but organizations must assess its ROI.
    B2B customers now expect B2C quality experiences.
    Personalization is still in its early stages of development.
    Consulting can help businesses identify blind spots in their strategies.
    The fundamentals of understanding customers remain crucial.
    Hyperlocal shopping and connected channels are key for future success.

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    24 mins

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