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Colours of Social Media

Colours of Social Media

By: Enoch "RobotBoy" Appiah Jr.
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About this listen

 Hosted by Enoch "RobotBoy" Appiah Jr., this vibrant podcast explores the dynamic world of digital marketing. Discover trends, strategies, and tools to help individuals and businesses connect, engage, and thrive. Each episode features expert interviews, practical tips, and insights to help you stand out and make an impact. Whether you're a marketer, entrepreneur, or creative, Colours of Social Media Podcast brings you the knowledge you need in your journey in #DigitalMarketing.Enoch "RobotBoy" Appiah Jr. Economics Marketing Marketing & Sales
Episodes
  • Flashback #35: People are Skipping your Ads because of this

    Flashback #35: People are Skipping your Ads because of this
    Oct 15 2025

    Solving Ad Fatigue with Rewarded Attention by AdTones. Listen to the full episode here: https://open.spotify.com/episode/4hMi5txm0Ws01viJ658qDD?si=Tw1Smn2LTLSz4iHcRGfEAA

    Support the ShowBuy a cup of Coffee for Enoch and his Guests: https://buymeacoffee.com/iamrobotboy
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    2 mins
  • Flashback #34: How AdTones work in Ghana

    Flashback #34: How AdTones work in Ghana
    Oct 8 2025

    Yaw is the Ops Lead in the commercial rollout of AdTones, an Ad Tech that rewards the audience for their attention. Yaw explains how AdTones works. Listen to the full episode here: https://open.spotify.com/episode/4hMi5txm0Ws01viJ658qDD?si=Td9py8q5TmSjI_cTyuZ2qA

    _______________________________Support the ShowBuy a cup of Coffee for Enoch and his Guests: https://buymeacoffee.com/iamrobotboy

    ________________________________
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    1 min
  • Michael Bedzra Told us How he Failed His First Interview

    Michael Bedzra Told us How he Failed His First Interview
    Oct 4 2025

    Five years ago, Michael Bedzra was just volunteering at Mobex 2019, and was handed a Twitter account with zero experience. Within two days, the event's hashtags were trending number one in Ghana. That single moment sparked something big, leading Michael to land his first shot at Workspace Global with no marketing degree, just pure drive.

    In this revealing episode of Colours of Social Media, Michael Bedzra, now a Growth Marketer for a top UK brand, shares the uncensored truth about building a successful career from the ground up. If you've ever wondered whether you need a traditional degree to make it in marketing, this episode is for you!

    Michael, who actually studied Business Administration, busts the myth that formal education is necessary for digital success. He reveals his core motivation was simply "Hunger". He walks us through his journey, including the shocking moment he failed a job interview because he couldn't answer the question: "What is the hashtag?".

    Michael's journey proves that passion, consistency, and curiosity can open doors even without a traditional background. Learn how he built a strong freelance income (reaching 7,000 GHS monthly at one point) and his essential advice for aspiring, self-taught marketers

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    Timestamps

    00:00 Intro

    01:15 Michael's Early Beginnings

    04:50 Michael Breaks into Marketing

    08:30 Learning Marketing without a Degree

    12:20 Freelance Beginnings

    15:40 Freelance Success

    20:10 Growth Markter Role at a Top UK Firm

    24:50 Giving back to the Marketing Community in Ghana

    28:15 Advise for Aspiring Marketers

    30:00 Outros

    Connect to Michael Bedzra on LinkedIN

    Support the ShowBuy a cup of Coffee for Enoch and his Guests: https://buymeacoffee.com/iamrobotboy

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    51 mins
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