Cliff Ravenscraft on Losing $70K in 7 Days (And What It Taught Him)
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About this listen
What happens when the thing you built becomes the thing that drains you?
Cliff Ravenscraft (the original Podcast Answer Man) shares the real story behind his biggest pivots: walking away from a $750K/year business, rebuilding with workshops and masterminds, getting hit by COVID when the “top of funnel” disappeared, and then taking a personal leap that cost him $70,000 in clients in just 7 days.
And the twist: how ChatGPT + a knowledge base removed the burden that made him shut Podcast Answer Man down in the first place… and why that’s what brought him back.
In this episode we talk about:
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Why “success” isn’t always scale (sometimes it’s depth)
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The 4-step Prosperous Coach method Cliff used to stabilize income
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The ideal-client filter: money + known problem + willingness to pay
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The hidden danger of building a business on one funnel
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The lesson Cliff learned the hard way: people don’t pay for problems they don’t know they have
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Why his comeback isn’t going backward… it’s going forward with better tools
If you’re in a season where your definition of success is changing, this conversation will land.
Cliff’s links:
PodcastAnswerMan.com
PodcastingAtoZ.com
See omnystudio.com/listener for privacy information.