Chapter 1: The Growth Trap cover art

Chapter 1: The Growth Trap

Chapter 1: The Growth Trap

Listen for free

View show details

About this listen

Chapter 1: The Growth Trap — inspired by the book Customer Loyalty for Life by Oob Nding, and brought to you by AI Wise.

In this full-length opening chapter of the Inside Loyalty audio series, discover why chasing constant growth often hides the real reason businesses lose customers.

Explore how the obsession with acquisition breeds churn — and how remembering, recognizing, and renewing relationships can create loyalty that lasts a lifetime.


🎧 To sample full-length chapters beyond Chapter 1, tune in to Inside Loyalty Radio, streaming 24/7 at aiwise.online — where you can listen to the entire series on rotation, free.

And when you’re ready to go deeper, unlock the complete collection with instant, on-demand access to all 14 chapters — plus future extras like notes, checklists, and templates — at deepdive.aiwise.online.

Because when customers feel cared for genuinely, loyalty follows naturally.


🛠️ Production Notes & Transparency
Some portions of this episode — including narration and select scripted segments — were generated with AI voice and writing tools.

All AI material was reviewed and edited by a human producer for tone, accuracy, and alignment with Inside Loyalty’s intent.

No reviews yet
In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.