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Changing The Sales Game

Changing The Sales Game

By: Connie Whitman
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Beyond the bottom line. Creating true success in sales is creating real solutions for your clients. Product knowledge is great but relationships, and understanding your client's goals will help you stand out from the crowd. You'll be able to anticipate their future needs and troubleshoot a potential problem. This means listening and focusing on the person you are working with, even if it's on zoom. Connie Whitman knows sales. Changing The Sales Game will help you tighten the gap between you and your customer. Listen in for tips on how to become a trusted team member with resources, answers and ideas to solve the challenges they face, you'll be happy you did.©2020 Economics Marketing Marketing & Sales
Episodes
  • ENCORE: Rachel Cossar – Using AI to Uncover Body Language Blind Spots (Episode 137)
    Feb 3 2026

    Connie's motivational quote for today is by – Peter F. Drucker, "The most important thing in communication is hearing what isn't said." Our bodies speak volumes…do you know what your body is saying?

    I learned early on that my body language spoke to my client more than my words. They reacted to me based on how open or closed my body was to receive their responses.

    Here are some statistics on how others process our messages: 55% of our communication with other humans is perceived or processed through our body language or non-verbal cues. 38% of our communication or perception of others is through tone of voice. That leaves a whopping 7% of the messaging we send out based on words.

    Watch it on YouTube: https://youtu.be/3fs4QLjwXdQ

    About Rachel Cossar:

    Rachel is a leader in nonverbal communication and leadership presence facilitation. As a former nationally ranked athlete and professional ballet dancer, Rachel has a knack for translating unique skills into relatable business skills and competencies.

    Virtual Sapiens is an evolution of Rachel's combined work as founder of Choreography for Business, a nonverbal communication consulting firm, a faculty member with Mobius Executive Leadership, and a leadership presence facilitator with Ariel Group.

    Rachel has worked with leaders from GE, BCG, Pfizer, Accenture, McKinsey, HBS, and more. She and her team at Virtual Sapiens are excited to open a world of access regarding one of the most human and essential skills in business – communication.

    How to Get in Touch With Rachel Cossar:

    Website: http://www.virtualsapiens.co/

    Email: rachel@virtualsapiens.co

    Free Gift: https://assessment.virtualsapiens.co/orgurl/9e06ef2c-9e80-46bb-ad08-2376e0daae38

    Stalk me online!

    LinkTree: https://linktr.ee/conniewhitman

    Download Free Communication Style Assessment: https://whitmanassoc.com/csa/

    All-Star Community: https://changingthesalesgame.mykajabi.com/All-Star-Community

    Infinite List Community: https://mneeley.ontraport.com/t?orid=12172&opid=53

    Subscribe and listen to the Changing the Sales Game Podcast on your favorite podcast streaming service or on YouTube. New episodes post every week - listen to Connie dive into new sales and business topics or problems you may have in your business.

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    39 mins
  • Your Value Statement to Generate Sales Quickly and Easily with Connie Whitman (episode 194)
    Oct 1 2024

    "As we express our gratitude, we must never forget that the highest appreciation is not to utter words, but to live by them." John F. Kennedy. Recently, I have been working with several banks across the US. In Step 2 of my sales process, I teach how to authentically and organically build rapport with clients and prospects and at networking events. I created a template and am working on another AI tool (more to come on that in the future) that I share with the people in the class to create a dynamic Value Statement to use in various venues and situations.

    At the top of the worksheet, I ask everyone to write some fun facts about themselves and then fun facts about their organization. Most people find this exercise challenging to share fun facts about themselves and ultimately create a VS that is predominately about the organization because we are taught how to play small and how not to brag or appear arrogant.

    The reality is that a strong Value Statement should reflect the cool and unique things about you. People do business with people they know, like, and trust, yet we give that power by bragging about our organization.

    YouTube: https://youtu.be/aDIZsbkzEzE

    About Connie Whitman: Known for her high-energy, passionate, heart-centered, and enthusiastic approach to sales, teaching, and coaching, Connie Whitman has been the CEO of Changing the Sales Game for 20+ years, helping business owners, leaders, and sales teams build powerhouse organizations.

    Connie is a four-time #1 International Best-Selling author, including her book ESP (Easy Sales Process): 7-Steps to Sales Success, speaker, and podcast host. Her inspired teaching, transformational tools, and content ensure business owners and salespeople grow their revenue streams through enhanced communication skills.

    She is thrilled to share inspiring content on her international podcasts "Changing the Sales Game" and "Enlightenment of Change."

    Stalk me online! LinkTree: https://linktr.ee/conniewhitman

    Subscribe to the Changing the Sales Game Podcast on your favorite podcast streaming service or YouTube. New episodes are posted every week. Listen to Connie dive into new sales and business topics or problems your business may have.

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    15 mins
  • Trust-Driven Lead Generation with Lori Turner-Wilson (Episode 251)
    Jan 20 2026

    "Good marketers see consumers as complete human beings with all the dimensions real people have." – Jonah Sachs

    Check Out These Highlights:

    In this episode, my friend and bestselling author Lori Turner-Wilson breaks down why authority is built around people—not faceless brands—and how bankers can leverage a distributed authority strategy to generate higher-quality leads without chasing. Learn how niche focus, insight-driven teaching, and a cornerstone-plus-cobblestone content engine can transform trust, deal velocity, and predictable growth across your bank.

    About Lori Turner-Wilson:

    Lori is the founder of RedRover and is a trailblazer in business marketing. With 30+ years of experience, she has led transformative marketing strategies that drive measurable results for hundreds of companies. Under her leadership, RedRover became one of the only full-service B2B firms in the U.S. to guarantee marketing ROI, earning the moniker: "The Results-Guaranteed Agency." Her innovative approach continues to reshape the industry, empowering businesses with strategies that deliver real, guaranteed outcomes.

    How to Get in Touch with Lori Turner-Wilson:

    Website: marketingresultsguaranteed.com

    Email: lori@redrovercompany.com

    Gift: www.marketingresultsguaranteed.com/podcast

    Use Code: Podcast

    Previous Podcast Appearances:

    https://podcasts.apple.com/us/podcast/changing-the-sales-game/id1543243616?i=1000736284245

    https://podcasts.apple.com/us/podcast/changing-the-sales-game/id1543243616?i=1000711035912

    https://podcasts.apple.com/us/podcast/changing-the-sales-game/id1543243616?i=1000722731054

    Stalk me online!

    LinkTree: https://linktr.ee/conniewhitman

    Subscribe to the Changing the Sales Game Podcast on your favorite podcast streaming service or YouTube. New episodes are posted every week - listen as Connie delves into new sales and business topics, or addresses problems you may have in your business.

    Show More Show Less
    40 mins
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