Challenging the Status Quo, One Marathon at a Time with Hannah Cox cover art

Challenging the Status Quo, One Marathon at a Time with Hannah Cox

Challenging the Status Quo, One Marathon at a Time with Hannah Cox

Listen for free

View show details

About this listen

 In this episode, I speak with Hannah Cox, a business owner, runner, and community builder who is about to embark on an extraordinary challenge: Project Salt Run. This involves running 100 marathons in 100 days across India, following the route of a forgotten 4,000-kilometre-long hedge, to raise £1 million for charity. This is a conversation about the difference between doing a good job and doing good work, turning obsession into purpose, and the power of refusing to accept the status quo. Hannah shares the story behind her businesses, Better Not Stop and the Better Business Network, and how her father's final words continue to shape the choices she makes today. We discuss building communities, facing uncomfortable conversations, and why she believes we are not powerless to create change. Key Takeaways Doing Good Work vs. Doing a Good Job: Hannah distinguishes between doing a good job (being reliable and hardworking) and doing good work, which involves aligning your professional life with your personal values, such as caring for people and the planet. For her, a successful business is not just financially profitable but is also making the world a better place. ‌ The Power of Asking for Help: Asking for help is not a sign of weakness but an act of vulnerability. Hannah learned from her mother that if you do not ask, you do not get, and the worst that can happen is someone says no, leaving you in the same position you were already in. ‌ Ideas Land When the Time is Right: Hannah was obsessed with the story of the Great Hedge of India for ten years before the idea for Project Salt Run fully formed. This shows that an idea might not work initially, but it can be revisited later when you have had new experiences that allow it to develop into what it needs to be. ‌ Refuse to Accept the Status Quo: The project is about challenging the idea that we are powerless to create change. Hannah discusses how significant societal shifts, like the introduction of the weekend, have happened because people refused to accept things as they were. ‌ Episode Highlights [04:36] Hannah discusses the career shift she made in her thirties, moving from wanting to do a good job to wanting to do good work that aligned with her values. ‌ [15:10] The origin of the Better Business Network, which started from a single LinkedIn post seeking a community of business owners who care about people and the planet. ‌ [29:21] Hannah introduces Project Salt Run, explaining her decade-long fascination with the Great Hedge of India and how it evolved into a plan to run 100 marathons in 100 days ‌ [53:15] Hannah's advice for people who want to make an impact but do not know where to start: ask yourself why you want to make a difference and ensure the reason makes sense to you About the Guest Hannah Cox is the founder of Better Not Stop and the Better Business Network, organisations dedicated to helping purpose-driven businesses grow their impact. Episode Links 1% for the Planet Website: https://www.onepercentfortheplanet.org/ Frank Water Website: https://www.frankwater.com/ ClientEarth Website: https://www.clientearth.org/ Big Change Website: https://www.bigchangecampaign.com/ Project Salt Run Website: https://projectsaltrun.com/ Follow on social media: LinkedIn, Instagram, TikTok (@projectsaltrun) Better Business Network Hannah's business network for purpose-driven entrepreneurs Website: https://thebetterbusinessnetwork.co.uk/ betternotstop Hannah's sustainability consultancy and B Corp certification service Website: https://betternotstop.com/ B Lab Website: https://www.bcorporation.net/ Better Business Act Website: https://betterbusinessact.org/ Big Magic by Elizabeth Gilbert Buy on BookShop.org Year Compass Website: https://yearcompass.com/ Make Good Design Website: https://makegooddesign.co.uk/ Additional Resources The Great Hedge of India by Roy Moxham The book that inspired Hannah's journey Buy on Bookshop.org You can find me on Linked In, or sign up to my weekly newsletter Sarah Fox Newsletter where you'll find the best of me. I send emails on doing good and doing well and some behind-the-scenes stuff. Or if you're a coach and want tailored supervision and business development support, join this newsletter instead Still Coaching.
No reviews yet
In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.