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Challenge the Standard in Financial Advice

Challenge the Standard in Financial Advice

By: Nathan Fradley and Jordan Vaka
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About this listen

Welcome to the Challenge the Standard podcast - a podcast for financial advisers, by financial advisers. Your hosts, Nathan Fradley and Jordan Vaka, will examine the biases, fixed thinking and status quo in advice. In every episode, we'll dive deep into the world of financial advice, questioning the norms, sparking new ideas and exploring how we could do things better. Our goal is to elevate our professional practices and 'uphold and promote the standards of our profession. So, whether you're a seasoned adviser or a bright new entrant to the Australian market (and beyond), this is where we challenge the standard, together.2023 Economics Management Management & Leadership
Episodes
  • S6E7 Ethical Dilemmas in Pricing
    Aug 14 2025

    Whether it's sheer coincidence or not, Nathan and Jordan have happened to have a few...interesting pricing cases float their way since last week's episode on Pricing.

    So in this one, they take the time to examine two examples of pricing in the market. Anonymised, but detailed enough to provide lots of meaty discussion, including:

    • How much is too much to charge for financial advice?
    • Who are we to have an opinion about what other advisers are charging?
    • Are our own biases colouring how we see things?
    • What responsibility do individual advisers have to bear the cost of fixing a clients previous mistakes?
    • Is an SoA going to give us enough information to make an informed judgment of another adviser's fees?
    • What of Standard 12? Hmmm? Well, hmmm?

    This one was a lot of fun, and that fun was amplified by the wonderful occurence this past week of having multiple advisers get in touch to say nice things about this podcast. It's so nice and rewarding for us to hear that this little project of ours is having an impact in the lives of practitioners out there.

    We really hope we're hitting the mark, and capturing those conversations we know other practitioners are having out there. And, as always, trying to remind you that there are way more of us out there than you'd think - you're not alone, you glorious oddball you.

    Professional Planner article: Push to serve 200 clients throws adviser burnout risk into spotlight - Professional Planner

    LinkedIn:

    Challenge the Standard in Financial Advice (Podcast): Overview | LinkedIn

    Nathan:

    advice@nathanfradley.com.au

    www.nathanfradley.com.au

    Jordan:

    jordan@planningsolo.com.au

    www.planningsolo.com.au

    The information contained in this podcast is general in nature and does not take into account your personal situation. You should consider whether the information is appropriate to your needs, and where appropriate, seek professional advice from a financial adviser.

    Jordan and Nathan are both authorised representatives of PlanningSolo Licensing, AFS Licence 526143.

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    1 hr and 4 mins
  • S6E6 Pricing (Again. But Better.)
    Aug 7 2025

    We've talked about pricing before. We've discussed the options, the methods and (some of) the considerations.

    But, let's be honest, the audio sucked and we had even less of an idea than we have now.

    So it's time to revisit this foundation stone of the financial advisers practice. Get pricing right, we believe, and yours will be a successful career.

    Get it right, or fall for the propaganda that says it's our responsibility to provide cheap advice to all people, and your career will be electron-esque - filled with anxious motion, but little progress. (Yes, there'll be bonding, but not always with the atoms you want to bond with...).

    In this episode we hit all the highlights:

    • Why minimum fees are important - and what yours should be
    • What empathetic quoting really looks like
    • Why fees are only one part of the pricing equation
    • How your choices around pricing feeds into every other element of a successful advice practice
    • The benefits of the 50/50 pricing structure

    We also didn't even mention the CSLR once in the whole episode.

    (We did mention Shield, Guardian, MDAs and a variety of other irritants though, so huzzah).

    Nathan:

    advice@nathanfradley.com.au

    www.nathanfradley.com.au

    Jordan:

    jordan@planningsolo.com.au

    www.planningsolo.com.au

    LinkedIn:

    Challenge the Standard in Financial Advice (Podcast): Overview | LinkedIn

    The information contained in this podcast is general in nature and does not take into account your personal situation. You should consider whether the information is appropriate to your needs, and where appropriate, seek professional advice from a financial adviser.

    Jordan and Nathan are both authorised representatives of PlanningSolo Licensing, AFS Licence 526143.

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    1 hr and 12 mins
  • S6E5 Real Intergenerational Advice with Robert Rich
    Jul 31 2025

    This week's episode is all about the conversations advisers are having - or should be having - with their clients about their truly long-term questions.

    Robert Rich of Unite Wealth joins Nathan and Jordan to discuss:

    • The challenges he's found in exploring client views on inheritance, bequests, wealth and support for their kids
    • The way he's structured his process to draw out a person's real financial priorities and values
    • The impact his background in marketing has had on the (rapid) growth of his business, Unite Wealth.

    A favourite part comes at the end when he distinguishes the professional financial advisers out there with the historical approach of inherent people pleasing instincts.

    The information contained in this podcast is general in nature and does not take into account your personal situation. You should consider whether the information is appropriate to your needs, and where appropriate, seek professional advice from a financial adviser.

    Robert:

    www.unitewealth.com.au

    Robert and Unite Wealth are authorised representatives of Lifespan Financial Planning Pty Ltd ABN 23 065 921 735 Australian Financial Services License 229 892.

    Nathan:

    advice@nathanfradley.com.au

    www.nathanfradley.com.au

    Jordan:

    jordan@planningsolo.com.au

    www.planningsolo.com.au

    LinkedIn:

    Challenge the Standard in Financial Advice (Podcast): Overview | LinkedIn

    Jordan and Nathan are both authorised representatives of PlanningSolo Licensing, AFS Licence 526143.

    Show More Show Less
    1 hr and 3 mins
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