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Causal Decisioning: How Leaders Prove AI Drives Value

Causal Decisioning: How Leaders Prove AI Drives Value

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 Many leaders celebrate accurate models but can’t prove they change outcomes. In this 20‑minute episode Mirko opens with a vivid executive vignette: a personalization pilot that tripled engagement yet didn’t move revenue, and uses that story to frame a compact, non‑technical playbook—what he calls causal decisioning—for proving AI actually drives value. He defines causal decisioning and the term “uplift” (the measured change caused by an intervention) in plain English, explains which minimal experiment designs leaders should demand, and includes a short two‑minute worked example showing a simple uplift calculation and how to read a sample dashboard. Practical rollout patterns, governance and consent checkpoints, and a prioritized 30–90 day checklist are provided. Listeners leave with board‑ready KPI translations and a link to download a Causal Decisioning Toolkit (experiment brief, dashboard template, legal checklist) so they can commission evidence and tie funding to measurable ROI.

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I share practical AI leadership notes on LinkedIn — the kind you can forward internally or reuse in executive discussions.
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