What happens when a succession plan is also a growth strategy? Done right, transforming a business into an ESOP doesn’t just secure the future—it reshapes culture, influences recruiting, sparks collaboration, and impacts retention.

Sam Olinger, COO of Christensen Group, and host Scott Sustacek dive into what makes ESOPs such a powerful —but often misunderstood—tool for business growth, employee engagement, and long-term stability.

From challenges in balancing expectations for transparency to creating all-company moments that build trust, Sam shares real stories of what it takes to turn 100% employee ownership into a culture and growth driver.

It’s a candid conversation about leadership, legacy, and the hidden levers that keep employees not just working—but truly invested. Whether you’re curious about ESOPs or simply looking for new ways to engage your people, this conversation reveals why ownership can be a game-changer.

What happens when a CEO dares to lead with purpose — even when the stakes are high? In this episode, Storm Creek CEO Teresa Fudenberg joins Scott to share the remarkable story behind the reinvention of a brand built on “Doing Good and Doing Well.” From repurposing millions of plastic bottles to building a culture that attracts mission-driven talent, Teresa opens up about the challenges, pivots, and bold decisions that shaped Storm Creek’s transformation. You’ll hear how a pandemic-era pivot sparked a movement, why sustainability is more than a buzzword, and how a clear, compelling vision can inspire an entire team to rally behind a shared mission.

The transformation of Storm Creek’s brand and culture into a growth engine didn’t just happen — it was fueled by Teresa’s unwavering core values and visionary leadership. As you listen, you’ll see why she was nominated as an Ernst & Young Entrepreneur of the Year. Whether you’re a CEO, founder, or future-focused leader, this conversation will leave you thinking differently about impact, growth, and the kind of legacy your business can create.

What if stepping back could actually move your business forward? In this episode of CEO 2 CEO, host Scott Sustacek sits down with John Martin, Chairman of FlutterBee Education Group, for an interesting conversation on how selling a minority stake in his company became the catalyst for compounding value, faster growth, and greater fulfillment.

John’s thoughtful and purposeful journey into recapitalization is a must-hear for any founder considering private equity.

From choosing the right advisor to navigate the deal process to the selection considerations, John shares what he learned—and what surprised him most—about giving up some control to gain long-term value.

This conversation goes beyond dollars and deals. It’s about building something bigger, staying true to your vision, and finding joy in the evolution of your business.If you’ve ever thought, “I can’t grow this alone,” or wondered how to get your business to the next level, this conversation will hit home.

The CEO Roundtable is comprised of executives representing many fast-growing Minnesota companies who desire to share their ideas, experiences, and insights.

Our CEO Roundtable leadership development groups include entrepreneurs interested in growing their companies by leveraging the knowledge of their peers.