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Business Built Right

Business Built Right

By: Shah M M Industrial Designer Business Strategy Consultant. mmshah8@gmail..com
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 Welcome to Business Built Right, where strategy meets execution and leadership drives results. Join us as we dive deep into the foundations that separate thriving companies from those that merely survive. In each episode, we explore the critical pillars of successful business: crafting winning strategies that actually work, building brands that resonate and endure, fostering organizational cultures that attract top talent, and developing leadership skills that inspire teams to achieve extraordinary results. Ready to build something that lasts? Let's get started.Shah M M, Industrial Designer, Business Strategy Consultant. mmshah8@gmail..com Economics
Episodes
  • How DOMS Won India’s Pencil War?

    How DOMS Won India’s Pencil War?
    Jan 16 2026

    How a simple triangular pencil from a small Gujarat town disrupted India's ₹4,000+ crore stationery market and built a ₹15,000+ crore empire. Discover timeless business strategy lessons from DOMS that beat giants like Natraj & Apsara.
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    14 mins
  • The Bata Paradox: Strategic Drift and the Utility Trap

    The Bata Paradox: Strategic Drift and the Utility Trap
    Jan 13 2026

    BATA India has done everything right—store redesigns, new brands, franchise expansion, tech investments. Yet revenue keeps declining and the stock has collapsed 60%.

    This deep-dive reveals why flawless execution without strategic clarity creates drift. We examine four fatal flaws: the middle-market death zone, selling utility in an aspiration market, confusing operational improvements with strategy, and the speed mismatch that can't be fixed.

    The hardest lesson: sometimes the path forward requires subtraction, not addition.
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    14 mins
  • Difficult Colleagues are Your Mirror

    Difficult Colleagues are Your Mirror
    Dec 28 2025

    Before deciding someone is impossible to work with, ask three questions that separate interpersonal conflict from internal triggers. The colleague you're avoiding might be your best teacher.
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    14 mins
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