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Bulletproof Business Podcast

Bulletproof Business Podcast

By: Simone Janssen
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Welcome to the Bulletproof Startups Podcast, where we help business owners and CEOs become conscious leaders and build a power team so they can let go, get strategic, and know they are adding the most value possible to their company every single day. I am your host, Simone Janssen, and this podcast is about one thing only, becoming the real CEO of your business by building leveraged teams. You've built a great product or service, but although you have a team you are still in everything. Your time is spent in the weeds, and you are leaving money and opportunity on the table because you don't know how to establish clarity, shift responsibility, and create accountability. If you want to know how to change that, you are in the right place. All this information is 100% free, so please subscribe to and review our podcast.2023 Career Success Economics
Episodes
  • E139 - The Culture Multiplier: How to Turn Your Team Into a Growth Engine
    Oct 6 2025

    Culture isn’t a poster on the wall or a team happy hour. It’s the invisible force that drives—or drags—your business every single day. Whether you design it intentionally or let it happen by default, culture dictates how your people show up, solve problems, and push your vision forward.

    In this episode, we reveal how culture is not just a “feel-good” idea but a performance multiplier. You can hire well, onboard well, retain well, and even build accountability—but if your culture is weak, it will quietly undermine all of it. A strong culture, on the other hand, attracts talent, keeps A-players engaged, and turns your business into a true growth engine. We’ll break down why most owners get culture wrong, what high-performance culture actually looks like, how to design it intentionally, and how AI helps you measure and reinforce culture at scale.

    Key Takeaways:

    • Why culture exists whether you design it or not—and why default culture usually drags performance down.

    • The 3 biggest mistakes small business owners make about culture.

    • The hallmarks of a high-performance culture: shared mission, ownership mentality, psychological safety, continuous growth, and recognition.

    • How to design culture intentionally by defining it, embedding it into systems, and modeling it as the leader.

    • Why “culture is caught, not taught”—and how your habits set the tone more than your words.

    • How AI can measure sentiment, spot risks, reinforce rituals, and keep culture aligned with your vision.

    If you’re ready to stop defaulting to culture and start designing it as your ultimate performance multiplier, grab the AI Business Scaling Blueprint. Inside, you’ll find the systems and AI tools to build culture into every part of your business—hiring, onboarding, retention, and accountability—so growth becomes inevitable.

    Go to aibusinessscalingblueprint.com and start building a culture that runs your business—even when you’re not in the room.

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    17 mins
  • E138 - The Self-Managing Team: How to Build Accountability Without Micromanaging
    Sep 29 2025

    Imagine a business where your team solves problems, makes decisions, and delivers results—without you chasing, reminding, or micromanaging. For most small business owners, that feels like a fantasy. In reality, they swing between two extremes: micromanaging every detail or abdicating responsibility altogether. Both approaches fail, leaving owners burned out and frustrated.

    In this episode, we reveal the true path to a self-managing team: building systems of accountability. Accountability isn’t about supervision—it’s about ownership. It’s about outcomes, not tasks. When you create clarity, decision rights, and visibility, your people stop waiting to be told and start owning results. We’ll unpack why most owners struggle with accountability, the 5 pillars of a self-managing team, and how AI makes accountability simple and scalable.

    Key Takeaways:

    • Why most small business owners confuse accountability with supervision.

    • The difference between accountability and control—and why both micromanagement and abdication fail.

    • The 5 pillars of a self-managing team: clarity, outcomes, decision rights, feedback loops, and visibility.

    • The mindset shift every owner must make: from problem-solver to system-builder.

    • How AI creates role scorecards, tracks performance, automates reminders, and surfaces insights—so accountability is consistent without you chasing it.

    • The ultimate payoff: a business that runs without you.

    CTA:
    If you’re ready to stop chasing your team and start leading a self-managing business, grab the AI Business Scaling Blueprint. Inside, you’ll find the exact frameworks and AI tools to create accountability without micromanaging—and finally step into the CEO role your business needs.

    Go to aibusinessscalingblueprint.com and start building a team that owns results without you babysitting them.

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    13 mins
  • E137 - From Employees to A-Players: How to Keep and Grow the Talent You Worked So Hard to Find
    Sep 22 2025

    Hiring and onboarding get people in the door. But the real challenge begins after that: keeping them engaged, motivated, and growing with your business. Too many small business owners assume that if someone is happy today, they’ll be happy forever. That’s not how it works—and it’s why turnover quietly drains capacity, profits, and morale.

    In this episode, we explore how to transform good employees into long-term A-players who stay, grow, and multiply your vision. Retention isn’t about perks or pay raises—it’s about creating clarity, recognition, development, and purpose. When you design an environment where people thrive, they won’t just stick around—they’ll drive your business forward. We’ll break down why people really leave, the growth flywheel that keeps them engaged, and how AI can help you scale retention without adding more to your plate.

    Key Takeaways:

    • Why retention is even more critical in small businesses than in large corporations.

    • The 4 real reasons people quit—and why money is almost never the top one.

    • How to build a “Growth Flywheel” of clarity, development, recognition, and contribution.

    • Why perks don’t create retention, and what does.

    • The owner’s blind spot: how your stress and habits set the tone for your team.

    • How AI can track engagement, flag disengagement early, and personalize development paths.

    If you’re ready to stop losing great people and start building a team that stays, grows, and multiplies your impact, grab the AI Business Scaling Blueprint today. Inside, you’ll find the systems and AI tools to make retention predictable and scalable—without adding more to your workload.

    Go to aibusinessscalingblueprint.com and start building the team that grows with you.

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    15 mins
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