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Bulletproof Business Podcast

Bulletproof Business Podcast

By: Simone Janssen
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About this listen

Welcome to the Bulletproof Startups Podcast, where we help business owners and CEOs become conscious leaders and build a power team so they can let go, get strategic, and know they are adding the most value possible to their company every single day. I am your host, Simone Janssen, and this podcast is about one thing only, becoming the real CEO of your business by building leveraged teams. You've built a great product or service, but although you have a team you are still in everything. Your time is spent in the weeds, and you are leaving money and opportunity on the table because you don't know how to establish clarity, shift responsibility, and create accountability. If you want to know how to change that, you are in the right place. All this information is 100% free, so please subscribe to and review our podcast.2023 Career Success Economics
Episodes
  • E152 - The $3 Million Wall: Why Most Business Owners Get Stuck—and How to Break Through
    Jan 12 2026

    Most business owners don't realize they've hit a ceiling until growth feels heavier, riskier, and strangely optional. In this episode, Simone is joined by Tim Martinez (The Inside Man) to unpack the invisible "$3 Million Wall"—the point where personal comfort quietly replaces strategic leadership, and businesses stall without the owner even realizing why.

    To connect with Tim go to theinsideman.biz

    This conversation pulls back the curtain on why strategy alone won't get you past this stage, why identity is the real bottleneck, and what must change if you want a business that grows without consuming you—or trapping you indefinitely.

    The $3M wall isn't a revenue problem—it's a leadership and identity problem. Until you decide who you need to become as the next-level leader, your business will keep pulling you back into operations, burnout, and dependency on you.

    Key Takeaways
    • Why so many owners plateau around $1–3M without realizing they're stuck

    • How personal financial comfort quietly kills growth momentum

    • The identity shift required to scale beyond founder-dependence

    • Why operations is the easiest (and most dangerous) place for owners to hide

    • The real reason most exit plans fail—and why wishing to exit isn't a strategy

    • The Three Exit Framework: mental exit, role exit, and technical exit

    • Why most businesses aren't sellable—and how to fix that before it's too late

    • How legacy teams, misplaced loyalty, and tolerance sabotage enterprise value

    • Why culture is what you tolerate—not perks, slogans, or values posters

    • How building systems and leadership depth reduces burnout and increases valuation

    If you recognize yourself in this episode—busy, successful, tired, and quietly wondering "Is this it?"—it's time to stop managing chaos and start building a business that can run without you.

    Grab the AI Business Scaling Blueprint to start installing the systems, leadership structure, and clarity required to break through the $3M wall and reclaim your role as CEO:

    https://aibusinessscalingblueprint.com/

    And remember: the business you want on the other side of burnout doesn't start with more effort—it starts with a different way of leading.

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    33 mins
  • E151 - How AI + Structure + Leadership Create a Self-Managing Business** (Part 5 of The Q5 CEO Reset Series)
    Jan 7 2026

    Your business is already running on an operating system—it's just not one you designed on purpose. In this final episode of The Q5 CEO Reset Series, Simone brings everything together to show how leadership identity, structure, and AI-powered systems combine to create a business that can finally run without you. This is the episode that turns insight into execution and reflection into design.

    A self-managing business doesn't come from working harder or hoping next year will be different—it comes from installing a CEO operating system that replaces chaos with clarity and reaction with intention.

    In this episode:
    • Why your business is currently scaling your habits, not your vision.

    • What a CEO Operating System actually is—and what it is not.

    • The six non-negotiable pillars required to build a self-managing business in 2026.

    • How unclear roles, weak rhythms, and avoided accountability keep you stuck as the bottleneck.

    • Why identity—not effort—is the real limiter to scale.

    • How to use Q5 to design your leadership, priorities, and operating rhythm before the year begins.

    • The role AI plays as a supporting cast to eliminate friction and accelerate execution.

    • What changes when you finally lead proactively instead of reactively.

    If this series helped you see that your business doesn't need more hustle—but a better operating system—the next step is the AI Business Scaling Blueprint. Inside, you'll learn how to install structure, clarity, accountability, and leadership systems using AI—now with weekly Q&A support and a private community to help you implement with confidence.
    Get started at https://aibusinessscalingblueprint.com/

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    21 mins
  • E150 - Why Flying by the Seat of Your Pants Is the #1 Thing Keeping You Small
    Dec 29 2025

    Many business owners pride themselves on being "scrappy," adaptable, and great in a crisis—but that identity comes at a cost. In this episode, Simone holds up the mirror on reactive leadership and reveals why chaos, last-minute decision-making, and constant urgency are not signs of strength—they're the very patterns keeping you trapped in burnout and limiting your growth as a CEO.

    Reactive leadership may feel productive, but it silently sabotages trust, performance, and scale. If you want a business that runs without you in 2026, you must replace chaos with clarity and reaction with intention. Key Takeaways
    • Why reactivity isn't a personality trait—it's a learned leadership pattern.

    • How chaos creates the illusion of control while keeping you stuck as the bottleneck.

    • The hidden ways reactive leadership prevents delegation and team growth.

    • Why your team mirrors your lack of structure, consistency, and direction.

    • How Gen Z teams respond to proactive leadership—and disengage without it.

    • What proactive leadership actually looks like in practice (without micromanaging).

    • Why slowing down strategically is the fastest way to scale.

    • How AI supports proactive leadership by handling structure and systems—not decisions.

    If this episode exposed how much reactivity is costing you, it's time to build the structure that allows you to lead proactively. Inside the AI Business Scaling Blueprint, you'll learn how to replace chaos with systems, clarity, and rhythms that support a self-managing business—now with weekly Q&A support and a private community to guide implementation.
    Start building your CEO operating system at https://aibusinessscalingblueprint.com/

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    18 mins
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