In episode 21 of Built By Margin, Laurie Chen interviews Fraser Bayley, the founder of Elite Nutrition, as he shares his incredible journey from struggling with mental health issues to becoming a sought-after performance strategist for high-achieving entrepreneurs, executives, and athletes.

Tune in for an engaging conversation that promises to bring value to your personal and professional life.

TIMESTAMPS

[00:02:30] Mental health transformation journey.

[00:05:39] Human optimization and health.

[00:09:50] Change your mindset, change life.

[00:11:17] Mindset and health transformation.

[00:17:09] Energy management as you age.

[00:20:29] Energy management strategies for wellness.

[00:23:17] Step count and movement benefits.

[00:27:08] Hydration's impact on health.

[00:29:15] Sleep optimization strategies.

[00:33:23] Insulin resistance and ADHD connection.

[00:39:00] High-level coaching and support.

[00:42:10] Transformation through personalized coaching.

[00:46:00] Importance of tracking KPIs.

[00:47:48] Transitioning from physical to online.

[00:52:25] Intuition vs. Data in Health.

[00:54:54] Insights into income.

QUOTES

• "If you can learn and master your energy, you can honestly achieve almost anything." -Fraser Bayley
• "You can give someone a good plan, but it's as good as their ability to integrate it into their life." -Fraser Bayley

SOCIAL MEDIA LINKS

Laurie Chen

Instagram: https://www.instagram.com/lauriechencpamba/

LinkedIn: https://www.linkedin.com/in/lauriechen/

Fraser Bayley

LinkedIn: https://www.linkedin.com/in/fraser-bayley

Instagram: https://www.instagram.com/fraserbayley/

WEBSITES

Built By Margin: https://www.builtbymargin.com/

In episode 20 of Built By Margin, Laurie Chen interviews Jim Emerich, Founder of Backbone CFO, as he reflects on the invaluable lessons learned while helping others build their enterprises and emphasizes the importance of taking risks to achieve one's own entrepreneurial dreams.

Tune in to learn about the challenges and rewards of starting a business and how Jim's experiences have shaped his approach to financial strategy.

TIMESTAMPS

[00:01:02] Entrepreneurial journey of Backbone CFO.

[00:04:24] Fractional CFO services framework.

[00:10:57] Simplifying client tech stack.

[00:13:43] Financial roadmap for business growth.

[00:17:06] Client communication frequency.

[00:20:10] Faith's impact on business.

[00:25:33] Starting a business risk.

[00:27:31] Business scaling and reinvestment.

[00:32:19] Raising the floor concept.

QUOTES

• "Business is a great conduit for connecting to people." - Jim Emerich
• "Our mission is to help people succeed both in life and business." -Jim Emerich
• "The business keeps going because God allows it to, right?" -Laurie Chen

SOCIAL MEDIA LINKS

Laurie Chen

Instagram: https://www.instagram.com/lauriechencpamba/

LinkedIn: https://www.linkedin.com/in/lauriechen/

Jim Emerich

Instagram: https://www.instagram.com/backbonecfo/

LinkedIn: https://www.linkedin.com/in/jamesemerich/

WEBSITES

Built By Margin: https://www.builtbymargin.com/

Backbone CFO: https://backbonecfo.com/

In episode 19 of Built By Margin, Laurie Chen interviews Joseph Dunaway, Founder of VICI Financial, as he discusses how technology and AI are transforming the accounting landscape, allowing for more personalized and efficient services.

Tune in to hear Joe’s insights on building a business with integrity and the importance of adapting to the future of accounting.

TIMESTAMPS

[00:01:04] Future of accounting services.

[00:06:06] Investment in accounting services.

[00:10:27] AI in tax planning strategies.

[00:13:34] Real estate tax strategies.

[00:16:10] R&D tax credit complexities.

[00:21:20] Bookkeeping services offered.

[00:27:06] Strategic planning in accounting.

[00:28:37] Investment in accounting services.

[00:32:07] Slack as a communication tool.

[00:37:15] Favorite workout: box jumps.

[00:40:50] Scaling smarter and harder.

QUOTES

• "I wanted to build something that I could continue to help people, which is the core of what we do." -Joe Dunaway
• "Your accountant should be an investment, not a sunk cost." -Joe Dunaway
• “The first one to three years makes or breaks any new business." -Joe Dunaway

SOCIAL MEDIA LINKS

Laurie Chen

Instagram: https://www.instagram.com/lauriechencpamba/

Facebook: https://www.facebook.com/lauriechencpamba

LinkedIn: https://www.linkedin.com/in/lauriechen/

Joe Dunaway

Instagram: https://www.instagram.com/thejoedunaway/

LinkedIn: https://www.linkedin.com/in/joseph-dunaway

WEBSITES

Built By Margin: https://www.builtbymargin.com/

VICI Finance: https://www.vicifinance.com/