Building two cult beauty brands: Meagan Pate on Straand, Three Warriors & the power of category creation
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Building two cult beauty brands: Meagan Pate on Straand, Three Warriors & the power of category creation
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About this listen
In this episode of Triffin's Founder Stories, Tash sits down with Meagan Pate, co-founder of Straand and co-owner of Three Warriors, to explore how she helped create not just one but two cult beauty brands.
Meagan shares how her background in glossy magazines shaped her understanding of brand storytelling, what it takes to create a new category in beauty, and the lessons she’s learned building both a VC-backed and a self-funded business.
Expect insights on:
- How Straand turned “scalp shame” into a beauty movement
- The creative strategy behind Three Warriors’ “daily radiance” success
- Funding models that actually work for different types of brands
- How Meagan uses AI to save time and scale smarter
A must-listen for founders and beauty brand builders ready to rethink what’s possible.
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