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Building a Thriving Company Culture for Small Businesses

Building a Thriving Company Culture for Small Businesses

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In this episode of Growth by Design, hosts Rob Graham and Ross Rosner dive deep into how small businesses can build a strong company culture, rivaling that of big players like Google, Patagonia, and Meta. They discuss the importance of having clear core values, effective communication, and top-down enforcement to ensure employees are aligned with the organization's mission. The conversation covers actionable strategies for fostering a positive work environment, retaining employees, and driving growth, along with practical insights on measuring culture success and the critical role of leadership in shaping organizational values. Whether you're a small business owner or part of a growing team, this episode provides valuable tips on leveraging company culture to achieve success.

00:00 Introduction to Growth by Design 00:11 The Importance of Company Culture 01:22 Building and Maintaining Company Culture 04:23 Effective Communication in Organizations 06:16 Promoting the Right People 08:25 Creating a Positive Work Environment 17:19 Measuring Success in Company Culture 22:43 Conclusion and Final Thoughts

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