Ever feel like “balance” is just something out-of-touch business gurus talk about, while the rest of us are squeezing in work between school pick-ups, chemo appointments, and the not-so-glamorous realities of real life? This episode is for you—the ordinary-but-thriving business owner who’s juggling caregiving, client deadlines, and maybe a nap (a win in my book).

Today, I’m joined by Rebecca Stanisic (https://bitofmomsense.com/), a writer and content strategist who’s built a business that flexes around heavy caregiving seasons, endless appointments, and all the unpredictability that comes with real life (spoiler: no 5am routines required). We chat about tossing perfectionism, setting client expectations for actual humans, finding your real productivity windows, and—yes—giving yourself permission to ignore TikTok if it’s not your thing. If you’re tired of “crushing it” and just want a business that fits your life, not the other way around, this episode is for you.

→ Learn more about The Ordinary Business: ⁠⁠⁠⁠https://www.theordinarybusiness.com

Key Takeaways:

• Build honest communication and realistic timelines into your business so you can flex when life happens.

• Drop the guilt about not doing “all the things”—focus your energy in the places that actually serve you (and your clients).

• Use simple tools (like a well-loved Google Calendar) and let your systems support the real-life version of productivity.

This podcast is for business owners who are tired of hustle culture and want relatable, honest conversations about running a sustainable business that actually works for their life.