Building a Business That Reflects Your Values, Not Just Profit Goals
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Building a Business That Reflects Your Values, Not Just Profit Goals
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About this listen
I know we’re all here to make money. (Yes, profit matters!) But today, I’m inviting you to think deeper about how your values show up—or don’t—in your business.
In this episode, I share how aligning with your values can transform not just what you offer, but how you show up, lead, and serve. These aren’t just lofty ideals; they’re the practical foundation for decisions, systems, client relationships, and your sanity.
Here’s what I dig into:
- Why values matter just as much as your revenue goals (if not more)
- How your values can shape your offers, pricing, and boundaries
- What it looks like when your backend systems reflect your ethics
- Real examples from my own business—yes, including letting go of clients who weren’t aligned
- Simple reflection questions to help clarify your own core values
- Why your values are a decision-making compass, especially in the messy moments
Your business can be values-aligned and profitable. Actually, I think it should be.
Learn more about BizMagic or the BizMagic Podcast.
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