Building Trust: Keeping Human Connection Core While Scaling Your Brand with Anna Tran | Marketing Expedition Podcast
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About this listen
Anna Tran is a Strategic PR Consultant, co-founder and the public face of the PR division at Level Up with Anna.
She helps coaches, consultants, financial professionals, and corporate brands get featured in top-tier outlets like Forbes, USA Today, and Business Insider.
Known for her strategy-first approach, Anna turns media exposure into lasting authority and real business relations.
With a strong track record in high-impact storytelling, she builds campaigns that not only earn press—but convert it into visibility, trust, and lifetime clients.
00:00 - 00:15 "Building a relationship with your audience is crucial because it helps them understand who you are, what your values are, and what the solution you want to provide or the value you want to provide for the audience.” — Anna Tran
00:16 - 00:33 Welcome to Peppershock Media’s Marketing Expedition Podcast
00:34 - 01:02 Anna’s Background
01:03 - 04:27 Marketing Essentials Moment: Micro Moments in Marketing
04:28 - 06:13 Welcome to the show, Anna!
06:14 - 08:20 The Importance of Storytelling in PR
08:21 - 10:08 Case Study: Helping a Leader Build Trust
10:09 - 12:24 Door-to-Door Sales: Building Connections
12:25 - 15:30 Creating Thought Leadership and Authority
15:31 - 18:52 Current Trends: Leveraging AI in Marketing
18:53 - 19:28 Join us on January 15th, 2026 for our annual interactive workshop, New Marketing Trends for the New Year, hosted by Peppershock Media!
19:29 - 22:11 Mentorship and Inspiration in Anna's Journey
22:00 - 24:23 Challenges in the Evolving Media Landscape
24:24 - 26:00 Marketing Dreams
26:01 - 29:13 Qualifying Leads: The Funnel Process
29:14 - 31:20 Reach out to Anna at Level up with Anna PR (https://levelupwithanna.com/)
31:21 - 34:14 Building Relationships
34:15 - 37:16 Handling Spam and Fake Leads
37:17 - 39:10 Thank you so much, Anna! Share this podcast, give us a review, and enjoy your marketing journey!
39:11 - 39:56 Join the Marketing Expedition Community today!
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