What really happens behind the numbers in a growing small business?

In this episode of the Buddez Podcast, Morgan Wilson, founder of Creditte, shares a refreshingly real perspective on what small business owners actually need to get right financially – beyond tax returns and compliance.

From cash flow pressure and structure mistakes to planning for growth, partnerships, and the unexpected, Morgan breaks down the fundamentals in a way that makes sense for non-financial business owners. This is a practical, honest conversation about building a business that supports your life – not one that quietly drains it.

If you’ve ever thought “I should probably understand this better” when it comes to money, this episode is for you.

In this episode, Morgan shares:

• Why most business owners don’t know what they don’t know – and how that gap quietly creates risk
• The four financial foundations every small business needs: vision, cash flow, tax planning, and structure
• Why cash in the bank doesn’t always mean it’s your money
• How getting your business structure right is about more than tax – it’s also asset protection and peace of mind
• The importance of planning for real-life events like growth, partnerships, incapacity, or exit – before they happen

👉 Join the Buddez community to access Morgan’s workshop and get the latest insights from real small biz owners doing big things.

CREDITS:

Guest: Morgan Wilson

Business: Creditte

Website: www.creditte.com.au

Instagram: https://www.instagram.com/morganpatrickwilson/

Facebook: https://www.facebook.com/creditte

LinkedIn: https://www.linkedin.com/in/morgan-wilson/

YouTube: https://www.youtube.com/@creditte

TikTok: https://www.tiktok.com/@creditteaccountants

IT is rarely top of the list for small business owners — until something goes wrong.

In this episode of the Buddez podcast, we sit down with Brendan Stenner from Particle IT to unpack the real IT and security risks facing small businesses today, and what you can do to reduce them without becoming an accidental IT manager yourself .

From access control and cyber scams to hardware upgrades, data protection, and AI boundaries, this conversation is a must-listen for any business owner relying on tech to run their day-to-day operations.

In this episode, James shares:

• Why small businesses are not “too small” to be targeted by cyber scams
• The most common IT security gaps he sees in growing businesses
• How poor offboarding and access control can put your IP at risk
• Practical ways to reduce risk without overcomplicating your systems
• What hardware lifecycles business owners should actually be planning for
• How AI tools like Copilot and ChatGPT can help — and where boundaries matter
• Why regular IT audits save money, time, and stress in the long run

👉 Join the Buddez community to access Brendan’s workshop and get the latest insights from real small biz owners doing big things.

CREDITS:

🔗 Guest: Brendan Stenner

🏢 Business: Particle IT

📍 Based in: Australia

🌐 Website: https://particle.au

📧 Email: hey@particle.au

📞 Call: 1300 147 642

💼 LinkedIn: https://www.linkedin.com/in/brendan-stenner-ba2a76179/

If you’ve ever stared at your phone thinking, “Surely I’ve used every content idea in existence…” this episode is your new creative recharge.

For the first time ever, all three Buddez founders — Sophie, Rosita and Pete — sit down together to share their best real-world strategies for creating content consistently, even when your inspiration tank is empty.

From the power of simple educational snippets, to the magic of trending audio, to Pete’s love affair with that American wood-chopping guy on TikTok… we cover it all.

And yes — here’s the axing guy:

htts://www.tiktok.com/@northernwoodcutter/video/7544863169487916318?_r=1&_t=ZS-91ZxciNucgK

Whether you’re a tradie, an eCommerce brand, a service provider, or just getting your socials off the ground, this episode gives you practical tips you can implement today.

In this episode, the team shares:

✨ Rosita’s 4-part content framework

• Educate
• Sell & promote (with a strong hook)
• Social/behind the scenes
• Nurture (and the secret power of 4.1 – feedback loops)

✨ Sophie’s content strategies

• Why “obvious to you” is gold to your audience
• Why you should look outside your industry
• Clever hooks that stop the scroll
• The easiest content ever: trending audio + a simple clip
• Why storytelling while doing an unrelated action works (makeup… carpentry… smoothies… same same)
  
  
  

✨ Pete’s favourite content ideas

• Ask your customers what made them buy
• Ethically “spying” on competitors
• Origin stories (and why your passion is your best sales tool)
• Collaborating with complementary brands
• Trending topics: what Taylor Swift + Travis Kelce can teach marketers
• Tell people about mistakes — and what you learned
• Bonus tip: Use your comments section as a content generator
  
  
  

✨ Plus, the unexplainable universal appeal of…

• Wood-chopping TikToks
• Time lapses
• Before/after transformations
• Dogs on beach walks
• And why Pete still doesn’t understand makeup tutorials

👉 Join the Buddez community and get the latest insights from real small biz owners doing big things.

CREDITS:

🔗 Guests:

Sophie Siclari – Buddez Co-Founder & Marketing Specialist

Rosita Rose – Buddez Co-Founder & Social Media Specialist

Peter Anthony – Buddez Co-Founder & Executive Coach

🏢 Business: Buddez

📍 Based in: Australia

🌐 Website: www.buddez.com

📘 Facebook: https://www.facebook.com/groups/buddezcommunity

▶️ Instagram: https://www.instagram.com/buddez_/

💼 LinkedIn: https://www.linkedin.com/company/buddez/

▶️ YouTube: youtube.com/@Buddez