
Brand Platform — Not Just a Logo Kit
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About this listen
A logo is not a brand. In this episode, we dive into what a true brand platform is—and why it’s essential if you want consistent messaging, emotional connection, and long-term competitiveness.
You’ll learn what makes up a brand platform, why it matters for your marketing efforts, and how to avoid looking bland or forgettable online. Plus, I share real-world examples of brands that get it right—and those that miss the mark.
Questions or suggestions? Email me at ermakova.tatiana.a@gmail.com
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