Bobby Smith and the Luxury Brand Experience
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About this listen
On this episode we chat with Bobby Smith- boot icon and president of Rod Patrick boots on delivering a luxury experience to his clients. If you’re in the Quarter horse world you likely know him as just ‘Bobby’.., and when you dont need a last name thats when you know you’ve made it! We talk about the "if you know, you know" mindset with advertising, delivering MORE than just a product, and creating a boot of a lifetime, not just a boot of the moment!
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In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.